MAM
Hoppr awards creative duties to ‘From Here On Communications’
MUMBAI: Delhi-based creative agency, From Here On Communications (FHO), has won the creative duties for location-based check-in service Hoppr.
The size of the business is in the range of Rs 150 to 200 million. In the initial phase, the focus of the agency will be planning and executing BTL activites for the brand.
FHO had to compete with three other agencies to bag the account.
FHO managing partner Rajesh Aggarwal said, “ Hoppr is a great product idea to emerge on the mobile space in India. We are very excited to partner this hottest mobile start-up on the block.”
Hoppr is promoted by Y2CF allows consumers to explore rewards and offers available with brands in their neighbourhood. Y2CF Digital Media is the debut venture of Bharti Soft Bank (BSB) – a mobile internet joint venture between Sunil Bharti Mittal-promoted Bharti Enterprises and Japan‘s SoftBank Corp.
MAM
Manappuram Finance appoints Sreekanth P V as group head – operations
22-year veteran from Bajaj Finance to drive efficiency and customer experience.
MUMBAI: Manappuram Finance just upgraded its operations engine because when customer delight needs turbocharging, even the gold loans get a smoother ride. Manappuram Finance Ltd has appointed industry veteran Sreekanth P V as group head for operations & customer experience at the grade of president. In his new role, Sreekanth will lead efforts to strengthen operational efficiency, enhance customer experience, streamline processes, drive service innovation and scale the company’s digital ecosystems across all business verticals.
Sreekanth brings over 22 years of experience in operations management, digital platforms, product innovation and customer experience within the financial services sector. Most recently he served as deputy executive vice president for digital platforms at Bajaj Finance Ltd, where he led the development of a unified app and web platform strategy and built a cohesive digital ecosystem.
Manappuram Finance, chairman and managing director V. P. Nandakumar said, “We are pleased to welcome Mr Sreekanth P V to the leadership team. He brings extensive experience in operations management, digital platforms and customer experience. As we continue to strengthen our operational capabilities and enhance customer engagement, his expertise will play an important role in driving efficiency, innovation and service excellence across the organisation.”
The appointment reflects Manappuram Finance’s ongoing focus on building a stronger leadership bench and elevating operational standards as the company scales its lending and customer engagement capabilities.
In a sector where every rupee counts twice, Sreekanth isn’t just joining the team, he’s the new conductor making sure the entire orchestra of loans, digital flows and customer smiles stays perfectly in tune.
