Brands
Hoopr strikes a high note with new funding round
MUMBAI: Hoopr is turning up the volume on India’s creator economy, and investors are dancing to the beat. Music licensing platform Hoopr has raised Rupees 4 crore in the first tranche of its Pre-Series A round, led by Inflection Point Ventures with participation from family offices and existing investors. The round pegs Hoopr’s post-money valuation at Rupees 160 crore and lifts its total capital raised to Rupees 18 crore. Talks are under way with additional investors as interest in the fast-growing licensing space intensifies.
The fresh capital will turbocharge Hoopr Smash, the company’s automated self-serve licensing marketplace. It will also support the expansion of Hoopr’s Hindi cinema, regional and global catalogue, unlocking new monetisation opportunities for artists, composers and labels. The company plans to bolster product innovation, expand its team and accelerate international reach by aligning its offerings with global markets.
Hoopr is also doubling down on its AI-driven capabilities, from intelligent auto-tagging and copyright detection to creative content tools. These improvements sit atop a transparent, technology-first revenue model that protects brands while ensuring fair payouts to creators.
Backed by partnerships with Yash Raj Films Music, Universal Music, Saga Music, Merchant Records and Adobe, Hoopr has emerged as a trusted player in a sector ripe for structured standards. Its collaboration with the Indian Performing Rights Society is helping introduce real-time royalty distribution and greater accountability. Over the past three years, the company has worked with more than 300 independent artists across 21 regional labels, distributing over Rupees 4.5 crore in royalties.
IPV co-founder Mitesh Shah, said the timing for Hoopr’s offering could not be better. “India’s creator economy is exploding, and Hoopr has stepped in right where people need them by making copyright-safe music simple for anyone creating digital content. Their solution lands at the perfect moment.”
Co-founder and CEO Gaurav Dagaonkar, said the company aims to shape the future of India’s creator landscape. “With 4.4 times growth since inception and 300 per cent revenue growth this year, we are expanding globally and unlocking new monetisation models. Our aim is to build the world’s most trusted and intelligent music licensing platform,” he said.
Co-founder and CRO Meghna Mittal added that technology will define the next era of music licensing. “Our AI-led approach enhances efficiency, accountability and brand protection while empowering creators. By strengthening our tech infrastructure, we are preparing Hoopr to lead this transformation.”
At the intersection of creativity, compliance and cutting-edge tech, Hoopr is positioning itself as the blueprint for how music will be created, used and commercialised in the digital age.
Brands
Ola Electric announces Champion Mahotsav with Rs 10,000 benefits
Three-day offer across scooters and motorcycles celebrates India’s T20 World Cup win
BENGALURU: Ola Electric has announced #ChampionMahotsav, a three-day nationwide celebration offering benefits worth Rs 10,000 across its vehicle portfolio, following India’s historic third ICC Men’s T20 World Cup victory.
During the limited-period celebration, customers can avail benefits worth Rs 10,000 on any Ola scooter or Roadster motorcycle, extending the festive mood among fans after the national triumph.
An Ola Electric spokesperson said the initiative builds on the strong response received during the company’s earlier Match Mahotsav campaign held during the tournament final.
“Our Match Mahotsav during the T20 World Cup Final received an incredible response from fans across the country. To celebrate India’s historic third T20 World Cup victory, we are extending the celebrations for three more days with #ChampionMahotsav, offering benefits worth Rs 10,000 on any Ola vehicle,” the spokesperson said.
Ola Electric currently offers a broad portfolio of Gen 3 S1 scooters and Roadster X motorcycles.
The premium Gen 3 S1 range includes the Ola S1 Pro+ in 5.2kWh and 4kWh configurations, and the Ola S1 Pro in 4kWh and 3kWh options, priced at Rs 1,85,338, Rs 1,65,338, Rs 1,39,999 and Rs 1,19,999 respectively.
In the mass segment, the company offers the Ola S1 X+ with a 4kWh battery, along with the Ola S1 X in 2kWh, 3kWh and 4kWh configurations, priced at Rs 1,14,999, Rs 77,999, Rs 93,999 and Rs 1,09,999 respectively.
Ola’s motorcycle line-up includes the Ola Roadster X+ in 4.5kWh and 9.1kWh configurations priced at Rs 1,04,999 and Rs 1,84,999. The Ola Roadster X is available in 2.5kWh, 3.5kWh and 4.5kWh options, priced at Rs 74,999, Rs 87,999 and Rs 94,999 respectively.
With #ChampionMahotsav, the company aims to ride the celebratory wave across the country while encouraging more consumers to switch to electric mobility.
