MAM
Himanshu Shekhar to lead in Vietnam at GroupM
Mumbai: GroupM has announced that Himanshu Shekhar, currently CEO of GroupM Indonesia, will lead the organisation’s Vietnam business.
He succeeds Neil Hardwick, who is returning to the UK to take up a new role outside WPP, said the company in a statement.
“Himanshu is an exceptional leader with a phenomenal track record,” stated GroupM’s APAC CEO Ashutosh Srivastava. “He is a hands-on leader who is passionate about this business, builds trusted relationships with clients, and always puts people and culture first.”
Shekhar has been based in Indonesia since March 2010 when he joined as the managing director for Mindshare’s business with Unilever. He was later promoted to CEO of Mindshare Indonesia in December 2011. Whilst at the helm of Mindshare Indonesia, he delivered consistently strong growth for the agency and positioned Mindshare as the market leader in digital transformation. In 2018, he was promoted to his current position, GroupM Indonesia CEO.
Shekhar said he is excited to take up the role and looks forward to working closely with clients, teams, and media partners in Vietnam to unlock strong and sustainable growth.
MAM
WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.
