Brands
Himalaya brings ‘world of neem’ to life ahead of pimple acne positivity day
MUMBAI: Talk about coming clean… Himalaya Wellness is washing away more than just pimples.
Ahead of pimple acne positivity day, the brand unveiled its first-ever ‘world of neem’ at Taj Lands End, Mumbai, blending skincare science, celebrity voices and real-skin stories to change how young Indians see their skin.
With 20 crore teenagers and young adults in India battling pimples, the brand’s mission was clear: fight the stigma, not the skin. The immersive event brought together dermatologists, influencers and celebrities, showing that skincare can be simple, effective and stigma-free.
On stage, Dr Rashmi Shetty, leading dermatologist, busted myths and highlighted Neem’s natural antibacterial power. Actor Nitanshi Goel struck a chord with her personal take: “Real skin is beautiful. We don’t need to hide behind filters or shame.”
The event also spotlighted the evolution of Himalaya’s iconic neem face wash, now upgraded with a unique 5-part neem formulation that helps “skip the pimple episodes.” It’s the latest step in Himalaya’s 25-year journey as India’s most trusted face wash brand.
“Himalaya has always stood for care that’s gentle, effective and rooted in nature,” said Himalaya Wellness, business director, Rajesh Krishnamurthy. “This new formulation continues that legacy, empowering young people to embrace their skin with confidence.”
Alongside the launch, Himalaya kicked off a nationwide school programme reaching over five lakh students, championing acne positivity and holistic skincare habits.
Brands
Uniqlo India signs Jasprit Bumrah as brand endorser
Cricketing star fronts new LifeWear campaign highlighting comfort and simplicity.
MUMBAI: Jasprit Bumrah just bowled a perfect yorker into fashion because when the fastest bowler in the world picks Uniqlo, even off-field style gets a pace attack. Uniqlo India has roped in Indian cricket icon Jasprit Bumrah as its brand endorser, kicking off the partnership with a fresh campaign that brings the brand’s LifeWear philosophy to life, clothing engineered for simplicity, quality and effortless comfort in daily routines.
The 30-second film shows Bumrah in relaxed, everyday moments away from the crease highlighting how the AIRism Oversized T-shirt slips seamlessly into his off-field life. The narrative quietly mirrors his journey as a fast bowler, built on consistency, instinct and the kind of fit that feels right from the first wear and only gets better with time.
Jasprit Bumrah said, “In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with Uniqlo, the brand’s approach to everyday clothing feels like a natural extension to my personal style.”
Uniqlo India marketing director Nidhi Rastogi added, “We are proud to partner with cricket world champion Jasprit Bumrah and welcome him to the Uniqlo family. His focus on excellence, authenticity and quiet confidence reflects the essence of Uniqlo’s LifeWear philosophy.”
The campaign is now live across digital channels, social media, in-store displays and outdoor platforms, with the film and imagery rolling out alongside the announcement.
In a world where pace often means rushing, Bumrah and Uniqlo are reminding everyone that the best things in life and on the body come from calm, consistent comfort that simply shows up every day and gets the job done.
