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MAM

Hephzibah Pathak promoted to vice chairman of Ogilvy India

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MUMBAI:  Hephzibah Pathak has been announced as the new vice chairman of Ogilvy India. The appointment is effective 1 August 2020. 

Ogilvy India chief creative officer worldwide and executive chairman Piyush Pandey said, "My congratulations and best wishes to Hephzibah! Transforming and growing brands and businesses through path-breaking creative solutions are Hephzibah’s forte. It is also the greatest need for our clients.  I am sure that Hephzibah will add greater power to a differentiated Ogilvy offering."  

Pathak's track record is a dream run for any communications professional.  She joined Ogilvy Chennai in 1997 as accounts supervisor.  In 1999, she moved to Mumbai with Unilever's acquisition of Ponds India Ltd.  

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She has been a brand champion for clients like Orange/Hutch/Vodafone, Unilever, and Cadbury's among others. Pathak's golden run includes heading Ogilvy's Mumbai office, appointment as director on the Ogilvy India Board and her current role as chief client officer, Ogilvy India.

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MAM

Nandita Sinha to step down as Myntra CEO

Flipkart Group veteran’s exit triggers succession process at fashion e-commerce platform.

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MUMBAI: When the fashion runway calls for a new lead, even long-serving captains eventually make way for the next season. Nandita Sinha is preparing to step down as chief executive of Myntra, according to a Moneycontrol report. Sinha, who has been with the Flipkart group since 2013, is expected to leave the company in the coming weeks. Her departure comes as the Walmart-owned e-commerce giant begins the process of identifying a successor.

The company has already started internal deliberations to finalise a replacement, with a decision likely in the near term. Sharon Pais, currently head of Flipkart Fashion and formerly chief business officer at Myntra, is widely seen as a strong contender for the role, sources told the publication.

Sinha’s next professional move remains unclear.

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Before taking charge at Myntra, Sinha served as Vice President of Customer Growth, Media and Engagement at Flipkart. In that role, she led customer acquisition and growth initiatives, focusing on expanding the transacting customer base and driving consumer retention. She was also instrumental in building the Flipkart brand through a consistent customer value proposition and played a key part in driving the country’s largest shopping festival, The Big Billion Days.

Her exit marks the end of a significant chapter at the Flipkart Group, where she contributed to both core platform growth and Myntra’s fashion-focused strategy.

In the fast-paced world of Indian e-commerce, leadership transitions are as common as flash sales but they often signal the start of a fresh collection. As Myntra hunts for its next CEO, all eyes are on who will take the brand to its next stylish milestone.

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