MAM
Havas Media Group India Tops Performance Charts in 2013
MUMBAI: In the midst of a slow-subdued industry and economy where GDP hit a decade low of 4.5%, Havas Media Group India on the other hand has had an exceptional year in 2013.
Today it is right at the top of the performance charts of media agencies.
Besides retaining existing clients, Havas Media Group has had strong new business success.
The company stood at No. 2 Media Agency position in the recently declared Agency Report Card 2013 by Campaign India – garnering 8 out of 10 points. It was also shortlisted for the Agency of the Year 2013 Awards.
RECMA 2013 Compitches has graded Havas at No.1 in YTD new business achievements in both the 2013 preliminary reports.
The company took home two wins at the DMA ECHO Awards India 2013 and was on the shortlist at India Radio Forum’s ERA (Excellence in Radio Awards) 2013.
“2013 proved to be a good year where our state of the art product, our dedication and hard work paid. We thank all our clients for trusting us with their businesses in an otherwise tough year and our media partners for their unflinching support at all times”, said Anita Nayyar, CEO, Havas Media Group India & South Asia.
“Given our Meaningful Brands research and other ‘thought leadership’ tools, we are confident that we will replicate the success of the past years. Our ‘Digital at the Core’ avatar is in sync with the current market realities and is finding a lot of interest and traction among the clients. At Havas Village, we are consolidating creative and media through our unique Meaningful Connection Planning offering”, she added.
“Taking from our Meaningful Brands framework we impart holistic solutions to brand marketing which has been the value differentiator. We believe in client delight and will continue to deliver in 2014” explained Mohit Joshi, Managing Director, Havas Media India.
Havas Media Group bagged significant new businesses – Emirates, Voltas, Amway, Aspiring Minds, Shaadi.com, Wonder Cement, Neo Milk Products, Halonix, Simmtronics, Mobis and Bloomberg TV India amongst others with a roster of clients including Hyundai Motor India, Parle Products Ltd., MTS India, Quikr.com, Taj Hotels, Capgemini India, etc.
Arena India was also launched under Havas Media Group to take on the responsibilities of the global LG Electronics win.
The specialist brands Mobext India for mobile solutions and Ecselis for performance marketing are a part of Havas Media Group India.
AD Agencies
WPP and Ogilvy top the global charts as India joins the creative elite: Warc rankings
A record five-year streak for Ogilvy while India secures a top five global spot
MUMBAI: The global advertising world has a familiar king, but a new powerhouse is gatecrashing the palace. In the latest Warc Creative 100 rankings, the industry’s definitive audit of excellence, WPP has once again been crowned the top holding company. Not to be outdone, its crown jewel, Ogilvy, has secured the top network spot for a staggering fifth consecutive year.
It is a “five-peat” that proves Ogilvy’s creative engine is not just running but purring. While many networks rely on one or two superstar offices to carry the load, Ogilvy’s dominance is a team effort across the globe. Hot on their heels is sister agency VML, which took the silver medal for networks, ensuring a WPP clean sweep at the very top of the podium.
The biggest noise, however, is coming from the East. India has officially vaulted into the top five most creative nations on Earth. Once viewed primarily as a back-office for production, the country is now a front-row leader in imagination. Driven by the brilliance of agencies like Ogilvy Mumbai and Leo Burnett India, the nation is proving that its work does more than just look good on a trophy shelf. In a market where every rupee must work twice as hard, Indian campaigns are blending high-concept artistry with ruthless commercial effectiveness.
The individual accolades saw Heineken toast to success as the top brand, finally knocking Apple off its perch. Unilever remains the world’s most awarded advertiser, proving that big business can still have a big heart through its work for Dove and Vaseline.
The title of the world’s most creative campaign went to Publicis Conseil Paris for their AXA “Three Words” initiative. By subtly adding “and domestic violence” to insurance policies to provide immediate relocation cover, the agency proved that the best advertising doesn’t just sell a service, it provides one.
The 2026 rankings also signal a shift in the industry’s DNA. The era of boring business-to-business marketing is dead, with B2B campaigns cracking the top ten for the first time. Meanwhile, artificial intelligence has moved past the gimmick stage. The winners this year used tech not for the sake of a trend, but to drive genuine human emotion.
Whether it is Paris providing a safety net for the vulnerable or India redefining the global creative order, the message from this year’s Warc rankings is clear. The best work in the world is no longer just about catching the eye, it is about changing the world.
