MAM
GroupM crowned ‘The Dream Company to Work For’
MUMBAI: GroupM India, the country’s largest media investment conglomerate, was honored with the ‘The Dream CompanyTo Work’Award for in the Media and Entertainment sector. GroupM is also in the overall list of ‘Dream Employer of the Year’in India. The awards have been conferred by the World HRD Congress 2014 in Mumbai.
The ‘Dream Companies To Work’ is an annual event organized by the World HRD Congress to reward and recognize People and Talent initiatives of organizations across various sectors. Over 100 companies participate at the World HRD Congress 2014event including Accenture, Angel Broking, Citibank, HDFC, Infosys, Samsung, SBI, Cavin Care,Reliance, Novartis,TCS and many more.This was the first time that GroupM participated at the ‘Dream Companies to Work For’ Awards.
CVL Srinivas, CEO, GroupM South Asia said, “GroupM is extremely proud to receive the awards from the World HRD Congress. The awards reaffirm that investing in our people is the best way to ensure cutting edge product quality and superlative customer delight. Talent management remains a critical focus area for us at GroupM South Asia.”
Added Gaurav Hirey, Chief Talent Officer, GroupMSouth Asia, “GroupMand its agencies have pioneered some of the best Talent practices in the South Asia markets. We are investors in people and in the last year, we have aggressively pursued a people transformation agenda. We have worked on various capability-building initiatives like the Youth Executive Committee (YCo), The New ME Initiative for digital orientation and looked at getting in fresh ideas and talent through an engaging Campus Connect effort. This allows us to provide huge value to all our stakeholders, especially our clients and our employees.”
Over the last 11 plus years, GroupMIndia has cemented its position as an innovator and thought leader in the media industry. GroupM also has a distinction of having invested in a full fledged talent management team the only one in the media and entertainment industry. Over the last year, GroupM has made a paradigm shift in the way it operates in South Asia, keeping in mind the ever changing media landscape. With digital at the heart of their processes and planning, it has resulted in the conglomerate winning over 82 new businesses across its agencies and specialist units.
AD Agencies
WPP Media elevates Dipti Gulati to vp, client growth for APMEA
Singapore-based executive to commercialise AI-powered solutions business across the region
SINGAPORE: WPP Media has promoted Dipti Gulati to vice president, client growth, handing her the mandate to lead the commercialisation of its solutions business across APMEA.
Based in Singapore, Gulati steps up after serving as senior director, client growth, where she drove expansion across APAC spanning programmatic, search, social, CTV, DOOH and cross-channel offerings. Now, she is tasked with translating advanced AI, data and technology ecosystems into scalable growth strategies for global brands across FMCG, luxury, F&B and financial services.
“I commercialise the future of media — at scale, across APMEA,” Gulati said, announcing her appointment. She added that she turns advanced data, AI and technology ecosystems into real commercial outcomes, shifting the conversation “from a pure media play to owning business outcomes”.
Her brief is unapologetically future-facing: addressable, accountable and AI-powered media. She will work with cross-market teams across APMEA, bringing together diverse perspectives and cultures to accelerate growth and build what she calls the “future of media”.
Gulati’s rise caps nearly two years at WPP Media and follows a six-month stint as regional director of growth, APAC, at Mindshare, where she led new business development and expanded capabilities for existing clients. Earlier, as global account director for integrated marketing communications on the Unilever business, she drove communications strategy for multi-million dollar beauty and wellbeing brands across Southeast Asia.
Before that, Gulati spent close to two years as associate director at Warner Bros. Discovery in Singapore. She also served as director, strategic partnerships and market development at TrustSphere, leading go-to-market and growth initiatives across Asia and evangelising relationship analytics to C-level executives. TrustSphere, credited by industry and Harvard Business School case studies as a pioneer in relationship analytics, became a springboard for her deeper engagement with data-driven growth.
Her board and evangelist roles at the Asia Cloud Computing Association and its Asia Analytics Alliance further sharpened her regional policy and analytics credentials. Earlier chapters include marketing consultancy at Blockchain Foundry and a seven-year run at Warner Bros. Discovery in India, where she led ad-sales and business development for HBO and WB across north and east India, delivering record billings. She began her career at Diligent Media Corporation Ltd and Bennett, Coleman and Co. Ltd..
From ad-sales floors in Delhi and Mumbai to boardrooms in Singapore, Gulati’s arc mirrors the industry’s own shift — from selling spots and slots to engineering outcomes through data and AI. At WPP Media, the brief is clear: scale smarter, move faster and turn algorithms into advantage.
