MAM
GroupM appoints David Grabert as global corpcomm director
MUMBAI: GroupM has named David Grabert as global director of corporate communications.
In this role, he will lead strategic external and internal communications to support GroupM’s worldwide leadership in media investment, data and technology on behalf of the company’s agencies and clients.
The role underscores GroupM’s commitment to continuously moving the business forward on behalf of clients by expressing points of view on the most critical industry issues including buying automation, viewability, accountability, transparency, attribution and more.
Grabert joins GroupM from Clear Channel Outdoor, a subsidiary of iHeartMedia, Inc., where he led corporate communications for the company’s Americas division. He is a 15-year media industry veteran with prior senior communications and marketing experience at Cox Communications, Comcast and Canoe Ventures. In his cable telecommunications career, he helped launch multiple advanced television, telephony and advertising solutions. With expertise in technology, data, privacy, anti-piracy and other issues, Grabert will be a key player in driving GroupM’s worldwide thought leadership.
Based in New York, Grabert will report to GroupM global head of marketing, communications and business development Elizabeth McCune.
“Having David in this important role shows GroupM’s commitment to being a vocal industry leader,” said McCune.
Brands
Sony Pictures Networks India names Shruti Aneja as lead – agency partnerships & key network initiatives
Aneja takes charge to deepen agency ties and boost revenue across Spni channels
MUMBAI: Sony Pictures Networks India has appointed Shruti Aneja as lead – agency partnerships, signalling a fresh focus on closer collaboration with advertising agencies and a sharper push for revenue growth across its channel portfolio.
In her new role, Aneja will chart strategic engagement with agencies, unlock new revenue streams, and nurture long-term partnerships. Her mission includes driving sales performance, adding value for clients, and delivering inventive solutions for advertisers — cementing Spni’s position as a preferred media partner.
Aneja brings over 12 years of experience with Spni, having risen through the ranks from manager to associate vice president. She has led high-performing sales teams across key clusters including sony hindi gec, free-to-air channels, and english entertainment channels like pix, axn and bbc earth.
Her track record includes driving integrated ad sales for popular shows such as Celebrity MasterChef, Indian Idol and Superstar Singer, pioneering first-time brand integrations, and repositioning channels for maximum impact in both urban and rural markets.
Aneja’s approach combines content-first thinking with solution-led selling, focusing on empathy, insight and storytelling that resonates with audiences and brands alike. Colleagues praise her knack for building trust with agencies and clients while spotting innovative ways to convert ideas into revenue.
With this appointment, Spni aims to strengthen its agency relationships and continue delivering compelling advertising solutions that combine creativity with performance.
