MAM
Gillette,Virgin Atlantic offer trip to Wimbledon
NEW DELHI: This is an promotional alliance that gives tennis fans a chance to win a trip to the mecca of all tournaments – Wimbledon.
Razor blade manufacturer Gillette India in association with Virgin Atlantic Airways – UK’s second largest long haul airlines, have announced the Advantage Gillette Contest across Delhi, Mumbai, Chennai, Bangalore and Hyderabad. Three winners of this promotion will win an all expense paid trip to London to watch the finals of the Wimbledon courtesy Gillette and Virgin Atlantic. The contest closes on 15 June.
In India, the event will air on ESPN Star Sports. The tournament will be without its seven times champion Pete Sampras. The contest is open on all purchases of Gillette MACH3 razor, Cartridges, New Gillette Series Shave gel, Shave Foam, Deodorant, After Shave Gel and After shave splash at leading retail outlets in the five cities.
The consumer has to answer a simple question on Wimbledon printed on the neck tag of the product and leave it in the drop box at the outlet. Other prizes up for grabs include T-shirts and caps. Also there is a guaranteed audio cassette that every consumer buying a Gillette Mach3 Razor will win.
Gillette India regional business manager Subodh Marwahn said: “The Advantage Gillette contest is a part of Gillette’s strategy to continually offer its consumers value additions, not only in terms of the continuous introduction of new and innovative products, but also opportunities which consumers look forward to and enjoy. Gillette has presented a number of such exciting contests in the past and will continue to do so to ensure continuous consumer interest in the product and increased dynamism in the market.”
Virgin Atlantic Airways marketing manager Neha Lidder said: “With direct non-stop day light flights to London from India, Virgin is focused on travelers to London. Our emphasis on customer service, value for money, quality and innovation and services like the Onboard Bar, massage therapy, Freedom Menu, award-winning in-flight entertainment and Clubhouses makes air travel to London with Virgin seamless, convenient and fun. The contest is part of our strategy to re-enforce the connect between London and Virgin.”
Brands
Zscaler, Airtel launch India AI Cyber Research Centre
New hub to boost cyber resilience and trusted AI use
NEW DELHI: As India’s digital engine roars ahead, so do the risks riding shotgun. In response, Zscaler, Inc. and Bharti Airtel have joined hands to launch the AI and Cyber Threat Research Center – India, a national initiative aimed at strengthening the country’s cyber defences and accelerating responsible AI adoption.
The centre is designed as a multi stakeholder platform that brings together industry, government and academia. Its mission is clear: protect critical sectors such as telecom, banking and energy, shield everyday digital users, and future proof India’s fast expanding online ecosystem.
India has long been a major innovation hub for Zscaler, with a substantial portion of its cyber research talent based here. With this new centre, that footprint evolves into a national collaboration engine. The idea is simple but ambitious, build in India, for India, and help power the country’s journey towards a secure and digitally self reliant future.
The timing is telling. India is building digital systems at population scale, not just enterprise scale. That scale has widened the attack surface dramatically. At the same time, cyber criminals and nation state actors are deploying AI to scan, probe and exploit vulnerabilities in minutes.
Zscaler’s research arm, ThreatLabz India, reports millions of infiltration attempts every month. These include espionage campaigns linked to regional geopolitical tensions, 1.2 million intrusion attempts from 20,000 sources targeting 58 Indian digital entities, and a rise in zero day exploit attempts across multiple industries.
In such an environment, perimeter based security models are struggling to keep pace. The new centre aims to push a shift towards secure by design systems and Zero Trust architecture.
Its strategy rests on four pillars: protect through real time intelligence, remediate by working directly with government agencies, facilitate adoption of AI driven security and Zero Trust frameworks, and build a stronger cybersecurity talent pipeline through specialised certifications.
As founding members, Zscaler and Airtel will combine global threat intelligence with local network visibility. Zscaler will deploy a dedicated India focused research team and draw insights from its Zero Trust Exchange platform, which processes over 500 billion daily transactions worldwide. Airtel, meanwhile, will contribute deep visibility into IoT and mobile traffic, helping detect suspicious activity faster and coordinate response across the ecosystem.
Bharti Airtel executive vice chairman Gopal Vittal, said the partnership extends Airtel’s commitment to safeguarding customers and the nation’s digital fabric. He added that the collaboration would address challenges unique to the Indian market and encourage secure and confident digital engagement.
Zscaler chief executive, chairman and founder Jay Chaudhry, said India’s digital ambition cannot be secured with legacy firewalls and VPNs. He noted that a modern Zero Trust architecture is essential for a hyper connected world and that the new centre would harness the scale of Zscaler’s global security cloud while empowering a new generation of Indian cyber defenders.
Additional members from critical public and private sectors are expected to join the initiative in the coming months, expanding its scope and deepening collaboration.
In a world where threats travel at machine speed, India’s answer is to think faster, collaborate wider and build smarter.
