MAM
GenY Medium wins performance marketing mandate for Onco.com
MUMBAI: GenY Medium (GenY) has bagged the digital mandate for Onco.com, a Bengaluru-based healthcare startup that offers Online Cancer Consultations from leading Oncologists in India and the US.
As a part of this mandate from Onco.com, GenY Medium will run hyper-targeted performance marketing campaigns and enable discovery of this personalised care platform by high-quality prospects. In addition to this, GenY will also work on augmenting visibility and brand awareness for them via search engine optimisation.
GenY Medium co-founder and CEO Yashwant Kumar said, “We’ve been on board with Onco.com for more than two months now and it’s been a great experience to work with a team like theirs. We look forward to our continued association with Onco.com and strengthening our position in the healthcare sector.”
Onco.com CEO Rashie Jain added, “Having GenY Medium on board as our digital partner is a good development at this critical growth juncture in our journey. They have a proven track record in the healthcare space and we look forward to working with them.”
With the sole mission of making high-quality healthcare accessible to every cancer patient in the world, Onco.com aspires to become a trusted partner for patients, a one stop destination where cancer patients get the most accurate treatment plan for their condition before they avail the treatment anywhere. They can also get second opinions to validate their existing treatment.
GenY Medium is a full-service digital agency who enhance the digital presence of leading businesses by combining the art of marketing with the science of digital.
Brands
ConfirmTkt rolls out 1 per cent cashback for summer train trips
Unlimited wallet rewards valid till 31 May boost holiday travel
GURUGRAM: ConfirmTkt has announced a limited period 1 per cent cashback offer aimed at making summer train travel a little lighter on the wallet.
The authorised B2C online train ticketing platform, part of the Ixigo Group, will credit 1 per cent cashback directly into users’ ConfirmTkt Wallet for every train ticket booked through its app. The offer runs until 31 May 2026, neatly covering the peak summer holiday rush.
There is no cap on how much cashback users can earn during the offer window. The credited amount can be redeemed on the next train booking within 90 days, making it particularly useful for families planning return journeys, students heading home for the holidays, or travellers ticking off multiple destinations in one season.
Importantly, the process is automatic. Cashback is credited after booking, with no codes to enter and no hoops to jump through, keeping the reward simple and seamless.
Ixigo Trains and ConfirmTkt CEO Dinesh Kumar Kotha, said summer remains one of the busiest travel seasons in India, as families, students and professionals take to the rails to reconnect and explore. He noted that by keeping the cashback uncapped and redemption straightforward, the company aims to help travellers extract greater value from both outbound and return trips during this high demand period.
Beyond the seasonal offer, ConfirmTkt continues to position itself as a tech driven, customer first platform. Its features include high accuracy waitlist prediction, nearby trains and alternate travel plan suggestions when seats are scarce, live train status updates, seamless PNR tracking, instant refunds, seat availability alerts and UPI enabled payments. Users can also order food on train for delivery to their seats at selected stations.
Taken together, the platform’s tools are designed to reduce uncertainty and add a layer of reassurance to rail journeys. With this summer cashback in play, ConfirmTkt is not just helping travellers book tickets, but giving them a small return ticket on their spending too.
