MAM
ET digital launches video web series with change agents of marketing
MUMBAI: With an aim to bring together some of marketing’s sharpest minds for engaging discussions, the Economic Times online, India’s largest business news platform, to launch ‘ET Catalyse’, an exclusive web video series powered by Times Internet.
According to a press statement, the video web series to have deep discussions on marketing, brand building, digital strategies and relevance of media metrics.
Hosted and moderated by the Economic Times Digital Editor, Deepak Ajwani, the video series features half-hour episodes that will actively inform and engage leaders in marketing and entrepreneurs to share deep insights and contemporary practices in the field of Brand, Marketing and Digital medium.
ET Digital Editor and ET Catalyse host Deepak Ajwani said, “At ET Digital, we have actively engaged with business leaders, subject matter experts and the most successful entrepreneurs who have contributed to the country’s economic growth and development.”
“With ET Catalyse, we wanted to bring together brand creators, marketing experts and digital evangelists to share their wisdom over a conversation,” Ajwani added.
He further said that this series will focus on gaining their thoughts on how to be smart and efficient at brand building, marketing, and effective ROI and communication spends.
The first episode to feature Sterlite Tech’s chief marketing officer Manish Sinha, Dyson India’s marketing director Nikhil Rastogi, Sartha Global Marketing’s managing director Sheema Vohra and Times Internet’s chief operating officer Puneet Gupt.
MAM
Media Expo Mumbai 2026 to spotlight booming digital signage sector
57th edition at BEC expects 140 plus exhibitors and 350 plus products from 9 to 11 April.
MUMBAI: India’s outdoor advertising just lit the fuse on a billion-dollar glow-up because when billboards go digital, even the walls start selling dreams. The 57th Media Expo Mumbai will take place from 9–11 April 2026 at the Bombay Exhibition Centre, bringing together the fast-evolving world of digital signage, LED systems, POP/POSM solutions and sustainable visual communication technologies.
Organised by Messe Frankfurt, the three-day event will cover 15,000 sqm and feature over 140 exhibitors representing more than 250 brands, including major players such as HP, Epson India, Colorjet, Mimaki, Garware and Pidilite. International participation from China, Italy and South Korea will add global flavour to the showcase of 350 plus cutting-edge products.
Messe Frankfurt Asia Holdings Ltd, executive director Raj Manek said, “The industry has decisively embraced digital transformation. We are at a pivotal juncture where signage is no longer just a nameplate, but a versatile ecosystem spanning interior décor and massive OOH media.”
The expo arrives as India’s outdoor advertising market is projected to nearly double from $576.3 million in 2025 to $1,075.5 million by 2033, growing at a compound annual rate of 8.2 plus, according to Grand View Research. Rising commercial construction, retail expansion and demand for immersive, eco-conscious displays are fuelling the surge.
Small and medium enterprises remain the backbone of the sector, supplying innovative solutions for everything from high-tech films to adhesives. The event provides a key platform for these players to connect with global technology and showcase products that power India’s visual communication landscape.
From flashing LEDs that turn shopfronts into storytellers to sustainable materials that keep the planet breathing, Media Expo Mumbai 2026 isn’t just a trade show, it’s where the future of how brands shout, whisper and seduce gets its annual dress rehearsal.
