Brands
Disha Patani is ASUS India brand ambassador
MUMBAI: Asus, a Taiwanese leader in mobile technology, has announced the young rising star Disha Patani as the new brand ambassador for laptops and smartphones.
ASUS India head – marketing Arindam Saha said, “Besides her incredible beauty, she stands for modernity, freshness, self-confidence, trendy, elegance and spontaneity.”
Patani said, “I am happy to be associated with a brand which is young, trendy and enthusiastic, which reflects my personality.”
Going forward, Patani shall be seen across ATL, BTL campaigns and also POSM.
Brands
Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
