MAM
DIGISOL Appoints Krushna Garkhede as Head of Marketing
Mumbai: In a bid to strengthen its core team, DIGISOL Systems Ltd., a leading provider of IT Networking products, appoints Mr. Krushna Garkhede as Head of Marketing. In his role, Krushna will drive the company's marketing efforts to support overall strategic objectives for DIGISOL 2.0 and impel growth by focusing on market opportunities.
Announcing the appointment, Mr. Devendra Kamtekar, CEO, DIGISOL Systems said, “We are extremely delighted to welcome Krushna as Head of Marketing. With his expertise in both online and offline marketing, and deep understanding of consumer and enterprise behavior, we are confident that he will help drive the next phase of growth.”
Speaking on his new role, Mr. Krushna Garkhede, Head of Marketing said, “I am excited to join the Digisol team. It’s a privilege to work with an organization that has been digitally empowering businesses through its solution in India since 3 decades. In this role, I am excited to identify strategic opportunities that would amplify our voice and presence in the market even more, through various marketing initiatives.”
Mr. Krushna holds 12+ years of experience in Marketing. Prior to joining Digisol, he has worked with brands like Videocon Industries Ltd, Meru Mobility Tech Private Ltd, Kail Ltd (Sansui-Kelvinator) & Ion Exchange India Ltd.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
