MAM
Dennis Koshy joins Draftfcb Ulka Bangalore as vice president
MUMBAI: IPG‘s Draftfcb Ulka has brought on board Dennis Koshy as vice president for its Bangalore office.
Koshy‘s previous stint was with JWT as vice president and client services director where he was responsible for the agency‘s business across Bangalore and Chennai offices.
Draftfcb Ulka Bangalore works with prestigious clients like Wipro (Santoor/Chandrika), ITC Foods (Sunfeast/Minto/Candyman) and Paragon.
Draftfcb Ulka COO Nitin Karkare said, “We welcome Dennis on board and are confident that he will lead the Bangalore office and the client businesses to even greater heights. He has the support of a core senior and stable team, all of whom have worked alongside each other for almost a decade.”
A post graduate from Mudra Institute of Communication (MICA), Koshy has more than 14 years of account management experience in advertising agencies across Mumbai and Bangalore which involves managing and building brands across categories, building effective and motivated teams, and running highly profitable operations.
Koshy started off as a senior account executive with Enterprise Nexus Mumbai in 1997 where he worked with clients like American Express Bank, Torrent Pharma and VST. He joined JWT in 2003 as an account director and was promoted to client services director in 2005. In 2006 he was made associate vice president at the agency and in 2008 he was elevated to the post of vice president.
MAM
PropertyPistol appoints Hemant Bajaj as chief marketing officer
Proptech firm taps global marketing leader to sharpen brand and growth strategy.
MUMBAI: In the fast moving world of proptech, building homes may be the business, but building the brand is just as crucial. Propertypistol, the proptech driven real estate advisory platform, has appointed Hemant Bajaj as its chief marketing officer (CMO) as the company looks to strengthen its brand narrative and accelerate growth across markets. Bajaj will lead the company’s marketing operations across multiple geographies, overseeing brand strategy, integrated marketing initiatives and revenue aligned growth programmes as Propertypistol prepares for its next phase of expansion.
The appointment comes at a time when the proptech sector is seeing rapid digital adoption, with companies increasingly focusing on leadership talent capable of combining technology, data driven marketing and customer experience.
Bajaj brings experience spanning India, South East Asia and the Middle East, where he has worked on scaling brands and leading digital transformation initiatives across multiple industries. His work in the marketing and media ecosystem recently earned him recognition as a ‘Powerhouse Leader’ at the Mastermind Awards in Dubai, highlighting his track record in managing high impact marketing mandates.
Propertypistol founder and managing director Ashish Narain Agarwal said the appointment comes at a pivotal stage in the company’s journey as it looks to strengthen its market presence.
“Hemant’s appointment comes at a defining moment for us. As we scale our market position, it is vital to have leadership that blends strategic vision with executional depth. Hemant’s deep understanding of brand and business alignment will be instrumental as we redefine the proptech landscape,” Agarwal said.
Bajaj said Propertypistol’s technology first approach to real estate advisory was one of the key reasons behind his decision to join the company.
“Propertypistol has established itself as a technology first platform that is redefining how investors navigate the property market. Having led marketing transformations across international borders and fast paced industries, I recognise the exceptional strength of the foundation built here,” he said.
He added that his focus would be on accelerating the company’s digital marketing capabilities while building strategies that deliver sustained value for customers and partners worldwide.
The leadership move reflects Propertypistol’s broader effort to strengthen its executive team as the proptech industry evolves rapidly. With property search, advisory and transactions increasingly shifting online, companies in the sector are investing heavily in marketing intelligence and digital platforms to stay competitive.
By bringing Bajaj on board, Propertypistol is betting that sharper brand positioning and technology led marketing will help it stand out in an increasingly crowded digital real estate marketplace.
