Brands
Cricketer Rohit Sharma to play for Rajhans Group Real Estate
MUMBAI: The Gujarat-based real estate conglomerate, Rajhans (Desai-Jain) Group, has chosen Indian batsman Rohit Sharma as its brand ambassador.
Sharma will spearhead the company’s aggressive foray into new real estate projects and new geographies in India. The group already has an impressive presence in Gujarat, Maharashtra and Delhi and will enter Punjab and Madhya Pradesh very soon.
The group would now have the benefit of Rohit Sharma’s star power and endorsement as they usher in global and many “first-time-in-India” concepts in Real estate (residential, commercial and retail) and expand their significant presence in entertainment (targeting 100 screens by mid-2015 across India) and the hospitality sector (targeting 25 chains of restaurants by mid-2015 across India).
Rajhans (Desai-Jain) Groups chairman Jayesh Desai stated: “We are thrilled with this association with Rohit Sharma – the rising young star of Indian cricket. I have always believed that the power and boundless energy of youth fuels growth and success. We wish to always be a young, agile company – because only as a youngster does the world and the future seem full of possibilities. Rohit, for me, epitomizes that power and motive force of youth that Rajhans believes in.”
‘I do think both Rohit and us at Rajhans are the new era in our respective fields of work – be it him in cricket or us in real estate and want to become the stalwarts of the future. And both of us want to make millions of Indians happy,’ added Rajhans realty director Sunil Jain.
“It is not just an intention – we have already begun to deliver delightful experiences and keeping our commitments. After receiving the prestigious CREDAI Award in 2012, we were recognised as the ‘Best Fully Completed Luxury Residential Project from Surat City’ by CNBC Awaaz Real Estate Awards – 2013,” he concluded
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.








