Brands
Covid2019 did not upset top brands’ growth: Kantar report
NEW DELHI: According to Kantar’s Brand Footprint 2020 report, brands including Parle, Amul, Clinic Plus, Britannia and Ghadi emerged as the topmost chosen brands in the country in 2019. The report is an annual ranking of FMCG brands based on the Consumer Reach Points the brands scored in a year. The report is in its eighth edition this year.
Brand Footprint 2020 follows CRP based ranking which considers the actual purchase made by the consumers and the frequency at which these purchases are made in a year.
According to the report, scoring the highest CRP (million) at 6029 with a 12 per cent increase, Parle ranked first, which was followed by Amul at 4,632 CRP (million) and 17 per cent increase, Clinic Plus at 4,514 CRP (million) with 32 per cent increase, Britannia at 4,215 CRP (million) with a 29 per cent increase and Ghadi at 2,438 CRP (million) with a 12 per cent increase.
The report further highlighted that this year five new brands made it to the Billion CRP Club including Dabur, Vim, Sunfeast, Brooke Bond and Patanjali and 21 brands joined this group in 2019 compared to 16 in both 2018 and 2017.
Consumers made significantly more choices this year leading to a significantly better CRP performance by brands – 57 per cent brands record growing CRPs and bigger brands find better growth and follow the golden rule, brands grow faster by growing penetration. Colgate stands at the highest penetrated brand at 88 per cent, as per the report.
In the foods category, Britannia is the second-most chosen brand, seventh-highest penetrated brand with a household penetration at 67.6 per cent. Aashirvaad saw a surge with 4 per cent penetration increase and +55 per cent CRP growth.
Dabur as a brand came out strong in personal care and foods category with 34 per cent increase in CRP growth, making it the fifth-most chosen beauty and health brand in India with a 70 per cent per cent household penetration.
“Consumer reach points are a great way to measure and rank brands as it is a measure of the number of opportunities a brand has, to interact with a consumer. It is great to see consistent validation for the fact that if you build penetration, frequency and growth follow. This has really been a year of global brands in terms of their higher growth than others. Like these, this year’s report has a lot of interesting nuggets to derive a lot of information and insights on top the behaviour of consumers towards brands in the last year,” Kantar MD- south Asia, worldpanel division K Ramakrishnan said.
The report concluded that 2020 is the year of global brands and for the brands that focused on reaching more targets were the clear winners. It also said that Covid2019 did not upset the top brands’ growth.
Brands
IndiGo names William Walsh CEO
Former IATA chief to take charge in August after Elbers exit, Bhatia steers interim
India’s biggest airline has moved fast and gone global. InterGlobe Aviation, which operates IndiGo, has tapped aviation heavyweight William Walsh as chief executive officer, subject to regulatory approvals, marking a sharp pivot as the carrier eyes its next burst of expansion.
Walsh, currently director general at the International Air Transport Association, will step down on July 31, 2026, and is expected to take charge by August 3. The appointment comes barely three weeks after Pieter Elbers exited the corner office, with Rahul Bhatia holding the fort in the interim.
The choice signals intent. Walsh brings decades of cockpit-to-boardroom experience, having led British Airways and later International Airlines Group, the parent of Aer Lingus, Iberia and Vueling. His tenure across carriers has been defined by hard resets, restructurings and cross-border consolidation—skills IndiGo may need as competition intensifies and scale becomes decisive.
Vikram Singh Mehta, chairman and non-executive independent director of IndiGo, said Walsh’s experience in managing large-scale airline operations and navigating complex market dynamics makes him well-suited to lead IndiGo in an increasingly competitive global aviation environment, adding that the appointment marks a new chapter as the airline scales in one of the world’s fastest-growing markets.
Rahul Bhatia said Walsh’s global perspective, operational expertise and customer-focused approach would be critical as IndiGo enters its next phase of expansion.
Walsh, widely regarded as one of the industry’s most influential figures, will oversee overall management and strategic direction, with a mandate spanning operational performance, network expansion, commercial strategy and customer experience. He is expected to work closely with the board and leadership team to sharpen IndiGo’s growth trajectory.
Walsh said IndiGo has a strong foundation and is well-positioned to capitalise on the evolving aviation landscape, adding that he looks forward to fostering a culture of excellence, innovation and sustainable value creation across the organisation.
A new captain, a bigger runway—and a market that rewards scale. IndiGo is lining up for its next take-off.
