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Cleartrip hijacks your Google Calendar to stop you missing long weekends
MUMBAI: Long weekends are meant for escape. Instead, they slip by unnoticed, buried under emails and spreadsheets. Cleartrip has a fix: hack the very tool that schedules your drudgery.
The Indian online travel agent has launched its Long Weekend Tracker, an industry-first feature that maps every extended break in 2026 directly onto Google Calendar. The campaign promises to ambush travellers with reminders two to three weeks before each long weekend, turning hustle tools into holiday tools.
The logic is simple. Everyone romanticises long weekends, few plan for them. By integrating travel prompts into one of the world’s most-used productivity apps, Cleartrip plants itself at the exact moment intent forms. Calendar events include embedded links to flights, buses and hotels, letting users move from daydream to booking with a single tap.
“We want travel to stay on your mind all year, not just when leaves pile up or life becomes unbearable,” said Govind Bansal, head of marketing at Cleartrip. “Even if travellers forget, Cleartrip won’t, because we won’t let you escape a great escape from your daily routine.”
March 2026 has the most long weekends, making it prime season for getaways, whether short bus trips or longer international flights. By owning long weekends as a planning trigger, Cleartrip is betting it can shift behaviour from reactive to proactive, building consideration across its entire platform.
The tracker works in four steps: download Google Calendar, click Cleartrip’s link (https://cleartrip-web.app. Cleartrip, acquired by Flipkart in 2021, recently emerged as India’s number two online travel agent. With the Long Weekend Tracker, it is positioning itself as the nudge that won’t shut up. Whether that proves helpful or annoying depends on how badly you need a holiday. Either way, your calendar now knows better than you do.
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LTTS CDO Narayanan Ramanathan steps down
Resignation effective 19 February, company cites personal reasons
CHENNAI: L&T Technology Services Limited announced the resignation of its chief delivery officer and senior management personnel Narayanan Ramanathan, marking a key leadership exit at the engineering services firm.
Ramanathan stepped down from his role, effective at the close of business on 19 February 2026, citing personal reasons. The company accepted the resignation the same day and duly filed all regulatory disclosures related to his cessation.
Based in Chennai, Ramanathan led LTTS’s Digital Products and Manufacturing Services (DPMS) business as a P&L head, overseeing multi-million-dollar operations and large-scale digital transformation programmes. His mandate covered Industry X.0, the Internet of Things, operational technology cybersecurity, robotics, cobots, digital twins, analytics and artificial intelligence.
He joined LTTS in 2018 and spent nearly eight years at the firm, holding several leadership roles before becoming chief delivery officer in November 2024. During his tenure, he worked closely with global capability centres to execute engineering-led digital strategies for international clients.
A technology industry veteran with over 27 years of experience, Ramanathan previously held senior leadership roles at Tech Mahindra, where he served as vice president and global head for connected engineering and analytics, and earlier led integrated engineering solutions across APAC and MEAI markets.
Ramanathan is also the first recipient of the International Galileo Master Award from the European Space Agency. LTTS said there is no additional information to disclose regarding board relationships following his resignation.
