Brands
Carnival Cinemas opens its first multiplex in north India
NEW DELHI: The Carnival Cinemas have launched a three-screen multiplex in EuroPark Mall of Sahibabad near Delhi with the screening of Akshay Kumar’s Entertainment.
The Carnival Group had earlier acquired HDIL’s multiplex chain Broadway Cinemas.
Following the strategy of ‘Vision 300’ (launching of 300 screens by 2015), Carnival Cinemas has spread its footprints in metros and pan India with an aim to offer better and enhanced quality movie watching experience across the nation.
Carnbival Group Chairman Shrikant Bhasi said, “After tapping metros, this is another step towards growth of Carnival Cinemas in tier II and III cities. Our mission and vision is to provide quality service and an excellent movie watching experience to our viewers. We are sure that Carnival Cinemas will become a major hub for entertainment with providing best facilities to our customers in the coming year. As competition, we plan to achieve our mission of phase one, as we see space for us to operate 300 screens”.
CEO PV Sunil told indiantelevision.com that this takes the total of Carnival screens to 40, and the Sahibabad theatre is the first in north India owned by the group.
Equipped with best technologies, Carnival has tapped the Europark mall in an area which is densely populated with major educational institutions and other industries. The connectivity of the locality with rest of Ghaziabad is another plus point to gear up the beginning.
Carnival Group is a Mumbai-based corporate with diversified business in hospitality, media and entertainment fields. It has already established its brands in movie production, distribution and exhibition along with food courts, events, equipment rentals as well as a music label. Carnival is currently present in Kerala, Karnataka, Tamil Nadu, Maharashtra, Madhya Pradesh, Uttar Pradesh and West Bengal.
Brands
Metro Brands names Harshvardhan Chauhan chief marketing officer
Veteran marketer to drive brand, consumer and digital strategy
INDIA: Metro Brands Limited appointed Harshvardhan Chauhan as chief marketing officer and senior management personnel, as the footwear retailer sharpens its focus on brand building and omnichannel expansion.
In his new role, Chauhan will oversee the company’s marketing strategy, brand positioning and consumer engagement initiatives, supporting Metro Brands’ efforts to scale its retail and digital presence.
Chauhan brings more than 20 years of experience across retail, FMCG and digital transformation. He previously held leadership roles at Trident Group India, RP Sanjiv Goenka Group and DLF Limited.
Beyond corporate roles, Chauhan is the founding visionary of Bharat YEF and the author of NOBODY CARES ABOUT YOUR BRAND, reflecting his emphasis on brand-led growth and innovation.
The appointment comes as Metro Brands steps up investments in customer experience, digital engagement and scale-led growth in an increasingly competitive retail market.
