Brands
Bumrah bowls over with Ralph Lauren Polo 67 debut
MUMBAI: From the pitch to perfume, Jasprit Bumrah is switching gears as Ralph Lauren Fragrances unveils him as the new ambassador for Polo 67 in India. The cricket legend lends his signature dedication and discipline to the campaign, bringing athletic spirit to the iconic scent.
L’oréal International Distribution Sapmena general manager Charles-Alexandre Boczmak said Bumrah embodies the “timeless yet vibrant and contemporary vision” of Polo 67. The fragrance celebrates those who champion their own self-expression, echoing the fast bowler’s relentless pursuit of excellence.
Bumrah, known worldwide for redefining fast bowling with precision and poise, said the collaboration resonates with his journey. “Designing your dreams through determination and grit is a message I live by both on and off the field,” he added.
Crafted by master perfumer Marie Salamagne, Polo 67 EDP blends warm woody notes with fresh, fruity accents including pineapple, cedarwood, and benzoin. Top notes feature pineapple accord, green mandarin, bergamot and cardamom; mid notes include sesame seed, cypress and lavandin; while vetiver, cedarwood and benzoin form the base.
Polo 67 marks a reinvigoration of the Polo fragrance line, perfectly marrying sporting energy with timeless sophistication, and now, Jasprit Bumrah’s star power.
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
