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Brijendra Singh joins Emcure Pharmaceuticals as executive vice-president
MUMBAI: Emcure Pharmaceuticals has appointed Brijendra Singh as executive vice-president, roping in one of the industry’s most seasoned commercial leaders as it sharpens its focus on scale, launches and market expansion.
Singh brings more than 40 years of experience across pharmaceutical sales, product launches and market strategy, with a career built on taking therapies from pipeline to patients at scale. He joins Emcure after a long stint at Lupin, where he most recently served as vertical head and senior vice-president for sales and marketing across cardiology, diabetes, metabolic and ophthalmology portfolios.
At Lupin, Singh led teams of more than 1,000 professionals and managed a business worth over Rs 800 crore. He played a central role in launching and scaling the company’s diabetes care division, now ranked No. 1 in sales at Lupin and among the top three therapy areas in the Indian pharmaceutical market.
Singh’s career spans every rung of the sales ladder, from medical sales representative to national and regional leadership roles, giving him a rare ground-up understanding of execution in India’s complex pharma markets.
As Emcure looks to accelerate growth across chronic and speciality therapies, Singh’s appointment signals a renewed push for scale, speed and on-ground excellence.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
