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BKN New Media unveils two animated properties at Mipcom 2006
MUMBAI: BKN New Media Ltd, a animation company engaged in the production and distribution of animated children’s television programmes and related consumer products, unveiled two of it’s new animated TV series, Zorro – Generation Z and Dork Hunters from Outer Space at Mipcom 2006.
As announced by BKN Group CEO Allen Bohbot, Zorro – Generation Z is an animated action adventure series, while Dork Hunters from Outer Space is an animated action comedy series.
BKN will be handling all TV and DVD distribution as well as merchandising and licensing rights worldwide. BKN is planning a strong marketing and advertising campaign for the brand targeting the trade and consumers for this major launch supported in part by toys, videogames and on-line activities, informs an official release.
Zorro – Generation Z, is co-produced by BKN New Media Ltd (UK) and BKN New Media (Spain), sets Zorro in the present with modern-day themed adventures in a fast-paced format. Diego de la Vega is a descendant of Zorro’s past who has a reason once again to pick up the mantle when the city of his birth grows increasingly corrupt. Zorro fights crime on a cool black motorcycle called the Tornado-Z. His crime fighting tools include a Z-Pod, Z-Phone and other surprises befitting of a modern day hero. Expect new renditions of established Zorro characters along with some new additions, including a fellow female freshman, The Scarlet Whip, who also rides the night in a scarlet cape. The melding of an historic legend with powers, high tech gadgetry and vehicles of the modern-day super-hero as the all new El Zorro rides again, adds the release.
The Dork Hunters from Outer Space has been produced by BKN International AG, follows the adventures of Mac, Nikki , Romeo, and their earthbound friends Eddie and Angie, as they take on the nastiest, interplanetary villains ever to hide out on Planet Earth – The Dorks.
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Roshni Shewakramani joins P&G as regional sales head
Veteran sales leader takes charge of trade, shopper marketing and regional growth.
MUMBAI: Roshni Shewakramani just walked into P&G’s sales room and the shelves started paying attention because when a channel strategist this sharp takes the helm, even the toothpaste tubes stand straighter. Roshni Shewakramani has been appointed director of sales (regional sales head) at Procter & Gamble, a role that brings together her deep expertise in trade and shopper marketing, strategy execution, and high-performance team leadership. She shared the news on a professional platform, noting that she is eager to drive growth and reinforce P&G’s footprint across key regions in India.
Shewakramani brings extensive experience spanning general trade, modern trade, e-commerce and category development. She joins from her previous position as director of national trade & shopper marketing at P&G, where she oversaw strategy and revenue growth for multiple brands. Earlier roles at P&G and Nivea include senior manager for sales (E-commerce and modern trade GTM operations) and area sales manager, during which she managed category expansion, budget planning, new product launches and cross-functional operations.
The appointment reflects P&G’s focus on strengthening regional execution and shopper-centric growth at a time when trade dynamics and consumer behaviour continue to evolve rapidly across urban and emerging markets.
In a company where every shelf tells a story, Shewakramani isn’t just leading sales, she’s scripting the next chapter of how P&G wins the daily battle for space, share and loyalty, one region at a time.
