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MAM

Bishwarup Chakrabarti joins Dentsu as general counsel – South Asia

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MUMBAI: Dentsu has reinforced its South Asia leadership by appointing Bishwarup Chakrabarti as general counsel for the region, strengthening its legal and governance muscle as the media and advertising landscape grows more complex.

Chakrabarti moves on from Eros Media World PLC, where he served as general counsel, marking a notable leadership shift within the media and entertainment ecosystem. An alumnus of the National Law School of India University, he brings over two decades of experience spanning media, entertainment and digital businesses, with senior legal roles at Sony and Viacom18.

Announcing the move on LinkedIn, Chakrabarti said his career over the past two decades had been shaped by “the privilege of working with exceptional teams” while navigating “complex regulatory landscapes and supporting high-growth businesses”. He added that he was “excited to begin this new chapter with dentsu’s talented leadership and teams”.

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The appointment underscores Dentsu’s focus on tighter risk management, regulatory readiness and strategic oversight as it sharpens its South Asia play.

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MAM

Ameya Velankar steps down as Uber’s head of marketing for India & South Asia

Veteran marketer exits after more than seven years with the ride-hailing giant.

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MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.

During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.

Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.

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Details of his next professional move have not been disclosed.

In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.

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