MAM
Bhargava new DAN Performance Group CEO; Rubeena to lead iProspect
MUMBAI: iProspect India, the digital agency from Dentsu Aegis Network, has appointed Rubeena Singh as its CEO effective this December, as its former CEO Vivek Bhargava is being elevated to a larger role of CEO of DAN Performance Group.
Bhargava will head all the Digital Performance Agencies of Dentsu Aegis Media. In this new arrangement, Rubeena Singh will report into Vivek Bhargava.
Prior to iProspect India, Rubeena was COO, Moneycontrol.com for over three years, wherein she spearheaded business strategy, marketing, sales, operations and P&L. In her earlier 12-year stint with Network18, she has held various senior positions across its print and TV properties including Forbes India, CNBC TV18, CNBC Awaaz, CNN News 18 and News18 India. Before joining Network 18, Rubeena spent four years at Star TV India, where she helped build recognition for Star News in the highly cluttered Hindi news space.
Bhargava said, “Rubeena’s vast experience in all three media formats – broadcast, print and digital will give iProspect India a competitive advantage as the performance industry makes this transition. Moreover, having Rubeena lead iProspect India will allow me to launch the other performance brands of Dentsu Aegis Media into India.”
Singh said, “To me, the macro and micro trends of India becoming a truly digitally interconnected nation of over a billion people are now converging. This will have huge ramifications for businesses and how they connect with their customers. Having spent time in both print as well as TV media, I think the shift in allocation of media spends from traditional to digital will happen faster than thought before.”
“iProspect India will be in pole position to emerge as a trusted advisor to its clients, helping them navigate these tumultuous times and guide them on maximizing returns on their marketing and media spends,” she added
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
