MAM
Bharat Gupta assumes the presidency at INMA’s South Asian Division from Jagran New Media
Mumbai: Jagran New Media’s CEO, Bharat Gupta, has been elected as the regional president of the South Asian Division of the International News Media Association (INMA), succeeding the earlier president, Praveen Someshwar, MD & CEO at HT Media Ltd. Jagran New Media is the digital arm of Jagran Prakashan Ltd, which operates businesses in Print, Radio, Outdoor & Digital. This leadership transition was part of the recent election conducted by INMA during its annual business meeting, where new officers and regional directors were appointed for the International board. The team also extends its gratitude to Earl J. Wilkinson, Executive Director and CEO of the International News Media Association (INMA), for his exemplary leadership.
Other regional presidents on the INMA International Board include Petteri Putkiranta, President, News & Featyre, Sanoma Media Finaland, Helsinki, Finland; Troy Niday, Chief Operations Officer Sonoma Media Investments – The Press Democrat, Santa Rosa, California; and Pablo Deluca, Director de Asuntos Institucionales Infobae Buenos Aires, CABA, Argentina (Latin American Division President).
Ecstatic about the appointment, Jagran New Media CEO Bharat Gupta said, “I am deeply honoured to take on the role of South Asia Division President at the International News Media Association (INMA) and contribute to a global dialogue on the future of news media. My primary focus will be driving scale, impact, and sustainability for digital news media companies, and central to my vision is the creation of a collaborative platform where we can all ideate, collaborate, and innovate. This approach is especially crucial in the context of the ongoing disruption caused by AI and ML technology stacks. There will be a special emphasis on culture building within our organisations, particularly through fostering Diversity, Inclusion, and Equity, to ensure a transformative impact across the media landscape. By integrating these elements, I aim to contribute meaningfully to INMA’s mission and support the evolution of the Indian media sector within the global framework.”
With a wealth of experience and expertise in the media sector, Mr. Bharat Gupta will be responsible for laying down the futuristic vision of the South Asia Division, overseeing all activities and championing INMA’s core values of sustainable journalism, success, innovation, and continuous learning. Before his elevation to president, he served as an integral part of INMA South Asian Division as its Vice President, which showcased his firm dedication to INMA’s
mission, focusing on fostering growth, revenue, and brand development within the dynamic media universe.
With a global Board of Directors overseeing the association’s activities, INMA continues to be at the forefront of providing professional training and development opportunities for its 20,000+ members across 94 countries. It leads the news industry with initiatives to understand better digital subscriptions, intelligent data, products, advertising, and the emerging relationship with Big Tech platforms.
Along with serving as the president of the INMA South Asia Division (International News & Media Association), he is also a governing council member and co-chair at the Internet and Mobile Association of India (IAMAI); a founding member of the Digital News Publishers Association (DNPA); Executive president of the Misinformation Combat Alliance; a board member of the International Fact Check Network (IFCN); an Advisory Board Member of FT Strategies, London; and a member of the Google Global News Advisory Group and YouTube Global News Advisory Group; and the founding member & president of the Misinformation Combat Alliance (MCA), a cross-industry collaborative effort to combat and limit the spread of misinformation.
Brands
IICT partners with Gativedhi to bring studio production tools to students
New MoU lets students explore AI-driven production pipelines for AVGC-XR
MUMBAI: The Indian Institute of Creative Technologies (IICT) has teamed up with Gativedhi Technologies to give students a front-row seat to modern studio production. The collaboration will integrate Gativedhi’s AI-powered production intelligence platform, Shotrack, into academic programmes, letting students experience the workflow systems used by animation, VFX and gaming studios.
Under the MoU, faculty, students and researchers will get hands-on access to Shotrack through beta programmes, pilot deployments and academic evaluations. This will allow them to explore simulated production pipelines, understand asset management, track tasks and monitor schedules, essentially seeing how complex projects come together behind the scenes.
Shotrack is designed to tackle a key industry challenge: when multiple studios work on the same project, differing internal systems often create bottlenecks, slow approvals and complicate version control. The platform provides a unified production environment, enabling smoother collaboration across distributed teams while generating operational insights and predictive analytics to optimise crew allocation, forecast schedule risks and manage costs.
The collaboration also opens doors to Gativedhi’s wider ecosystem. Upcoming tools include StudioTrack, for studio operations management covering budgeting, recruitment and IT infrastructure, and WorkTrack, which measures workflow efficiency and team productivity across industries.
IICT plans to embed these tools into programmes covering animation pipelines, VFX workflows, gaming production and media project management. Students will also benefit from guest lectures, masterclasses, workshops, internships and research projects that connect academic learning with real-world studio practices.
IICT CEO Vishwas Deoskar, said the partnership provides “An environment where production pipeline tools can be explored, tested and refined while students gain insight into how large-scale productions are organised.”
Gativedhi Technologies founder & CEO Senthil Kumar added, “This collaboration introduces students to real-world studio management tools and helps us improve our platform with academic feedback.”
With Shotrack in classrooms, India’s future animators, VFX artists and gaming producers will get a taste of studio life long before they step into one.
