Brands
Beyond Snack unveils new Coconut Oil Banana Chips
Mumbai: Beyond Snack, a Kerala banana chips brand and renowned name in the snack industry, is delighted to announce the launch of its latest product – Kerala Banana Chips in Coconut Oil, a unique blend of traditional Kerala banana chips cooked in coconut oil. This new offering is the epitome of Beyond Snack’s commitment to quality, health, and authentic taste.
For centuries, Kerala’s banana chips have been synonymous with coconut oil. Aligning with this tradition, Beyond Snack endeavored to create a product that delivers consistent taste and texture and embraces healthier cooking methods. After an intensive 8-month product development phase, Beyond Snack is now ready to meet the high expectations of health-conscious consumers.
Building on the momentum of the ’24 Carat Taste’ campaign, Beyond Snack’s introduction of Kerala Banana Chips in Coconut Oil represents a thoughtful blend of tradition and modern health consciousness. Emphasizing coconut oil’s traditional significance in Kerala’s culinary landscape, this launch reinforces the brand’s dedication to celebrating cultural heritage while addressing the nutritional preferences of today’s consumers. This launch is a reflection of Beyond Snack’s ongoing efforts to blend cultural authenticity with modern health standards, providing consumers with an indulgent yet guilt-free snacking experience.
What sets this product apart in the market? It is made without onion and garlic, catering to consumers who seek fasting-friendly options. Significant to this product is our transition to using rock salt, an alternative to the commonly used refined salt. The standout feature of this new product lies in its cleanliness – we’ve meticulously curated these banana chips with hygiene as a top priority. What sets them apart is that they’re the first-ever branded banana chips made with coconut oil. This enhances the chips’ health benefits and adds a delicious twist to the classic snack.
Beyond Snack co-founder Manas Madhu said, “With Kerala Banana Chips in coconut oil, we’ve embraced the historical connection of coconut oil and banana chips and elevated the snack to meet modern health expectations. Our rigorous development process and thoughtful ingredient selection are a nod to our responsibility towards our consumers who trust us for quality and experience.”
Beyond Snack’s commitment to quality and nutrition remains unchanged. Like all our products, these coconut oil-based banana chips are gluten-free, non-GMO, and made with real, premium ingredients. As always, they are free from artificial preservatives, colours, and flavours, ensuring that every bite is a wholesome, guilt-free indulgence.
Kerala banana chips made with Coconut oil will be available in 85gm packets at a price of Rs 75 per pack. Consumers can purchase these healthy and delicious chips across all leading e-commerce platforms such as Amazon, Flipkart, Big Basket, Blinkit, and Instamart, as well as in their nearest retail outlets pan-India and on our website www.beyondsnack.in.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
