Brands
Beetel ropes in R Ashwin as its brand ambassador
NEW DELHI: Beetel and its accessory brand FLiX have roped in Indian cricketer Ravichandran Ashwin as brand ambassador. Ashwin will endorse the company’s products and services through advertising campaigns and several other promotional programmes.
FLiX business head Puneet Gupta said he is very much excited to join hands with one of the finest bowlers in the world, adding that Ashwin's inclusion in marketing campaigns could help to target the masses in India.
"R Ashwin is a popular Indian icon. He is the new craze and a household name and hence is the apt choice to represent our brand and establish connect with our target group. With this association we aim to instil our presence in the Indian market as we pave way for aggressive expansion and growth plans for the brand. We also wish Ashwin the best of luck for the upcoming IPL season," shared Gupta.
Ashwin said, "I am thrilled to join the Beetel and FLiX Team. Personally, I have always been passionate about gadgets and emerging new tech trends. In sync with my interests and brands passion for technology, this collaboration will go a long way."
Beetel was founded in 1985, and is a pioneer in the landline phone category. Flix entered the Indian markets in September 2020 with a range of products that include TWS, audio, power, etc. The company outlined plans to rapidly expand its presence and penetration across India by introducing more than 40 products and can be found in over 5,000 retail outlets.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
