MAM
Bausch & Lomb Forays into India’s Thriving $230 Million Aesthetics Market
Mumbai: Contact lens major, Bausch & Lomb has entered into India’s booming aesthetic market with launch of leading U.S. brands like ‘Thermage’ & ‘Fraxel’. The move comes in to address the burgeoning $230 million Aesthetics market. According to rough industry data, India performs 1.1 million cosmetic procedures every year.
Bausch & Lomb intends to cater to India’s HNI’s (high net worth individual) segment who are looking & demanding for world-class aesthetic treatments. It will come up with wide range of invasive & non-invasive aesthetic treatments into the anti-ageing, skin tightening, body-contouring and skin enhancement segment. Brands like Thermage, Fraxel and Clear+Brilliant being launched now. Other brands like Liposonix, Vaserlipo, Vasershape and Isolaz will be launched at market appropriate time.
These brands are targeted at top Indian cosmetologists including dermatologists and leading chains of skin care clinics who will further offer the treatment to end-consumer. Currently in India, such aesthetic procedures from a leading cosmetologist in metros, may cost anywhere between $300-$1300 per treatment.
The company intends to achieve a 10% market share in next 2-3 years, especially in the non-invasive segment, said Mr. Sanjay Bhutani, Managing Director, India & SAARC at Bausch & Lomb India.
Talking about the Vision for Bausch & Lomb aesthetics business, Mr. Bhutani said, “With over 7,000 customers worldwide who have been using our brands, our products have already been used for over 2 million treatments across 100 countries. Our devices are a combination of science, substance & style. Now, beauty conscious Indian consumers will also have access to best-in-class aesthetic treatment.”
Bausch & Lomb India owns more than 60 % market share in lens category and around 90% market share in lens care category, also offers the most comprehensive portfolio in IOL’s, Phaco machines and other eye health products.
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
