MAM
Ayushmann Khurrana becomes Agoda’s brand ambassador
Mumbai: Bollywood star Ayushmann Khurrana is the new brand ambassador for Agoda in India, the digital travel platform announced today. The National Award-winning actor, who is currently celebrating the success of his latest hit Dream Girl 2, is revered for his versatility and eclectic film choices.
Beyond the silver screen, Ayushmann’s passion for travel aligns seamlessly with Agoda’s goal to help travellers see the world for less. The Andhadhun star embodies a positive and refreshing spirit, a perfect match with Agoda’s user-friendly and colourful platform.
“I am excited to partner with Agoda, a brand that shares my passion for travel,” said Ayushmann Khurrana. “I always make sure there’s an upcoming trip in my calendar to look forward to and it’s great to see I’m not the only one, given how tourism is booming in India. I’m hoping that together with Agoda I can encourage even more Indians to travel and see the world for less.”
Sharing his thoughts on the announcement, Agoda country director of India, Sri Lanka, and Maldives Krishna Rathi said “We are ecstatic to announce Ayushmann Khuranna as the new face of Agoda in India. His genuine persona, versatility, and zeal to always deliver the best are perfectly aligned with what the Agoda brand aspires to be for Indian travellers.”
The upcoming brand campaign in India featuring Ayushmann Khurrana is expected to launch in November and will be Agoda’s first ad in India since the successful ‘No More Drama!’ campaign.
MAM
Bark Out Loud launches #ThriveSharedJourney with Huma Qureshi
New campaign reframes pet nutrition as a mindful, shared growth journey.
MUMBAI: Bark Out Loud just gave pet parenting a leash on meaning because when your dog’s dinner becomes a daily pact, even the kibble starts feeling like a love letter. Bark Out Loud by Vivaldis has unveiled #ThriveSharedJourney, a new campaign for its Thrive range of pet food, featuring actress and pet parent Huma Qureshi. Launched around International Women’s Day 2026, the campaign shifts the narrative from routine feeding to intentional, shared growth between pets and their owners.
The core idea, thriving isn’t automatic, it’s a conscious decision made together. Today’s pet parents track their own milestones and upgrade their lives, yet pet nutrition often slips into autopilot. The campaign challenges that gap, showing that real wellbeing comes from active participation, not passive provision.
A heartfelt film starring Huma Qureshi captures this shift: everyday moments of connection over Thrive meals become the building blocks of a stronger bond. The message is clear growth is shared, not solo.
Bark Out Loud by Vivaldis CEO Kunal Khanna said, “Pet parents today love their pets deeply, but there is still a gap when it comes to everyday nutrition awareness. #ThriveSharedJourney is our way of building a more responsible culture of feeding, where thriving becomes a shared commitment.”
Bark Out Loud business head Devika Khanna added, “Thrive has been created to bridge that gap with clean, thoughtfully developed recipes that support digestion and overall wellbeing. Partnering with Huma allows us to tell this story in a way that feels real and relatable.”
The campaign will roll out through digital films, creator collaborations and community conversations, positioning Thrive as a daily investment in long-term health rather than a habitual purchase.
In a world where pets are family, Bark Out Loud isn’t just feeding them, it’s feeding the idea that every bowl is a promise: we grow together, we thrive together, one mindful kibble at a time.
