Ad Campaigns
Axis Bank launches ‘Dil Se Open Celebrations’ with festive discounts
Mumbai: Axis Bank, one of India’s leading private sector banks, has launched its ‘Dil Se Open Celebrations’ festive campaign, offering exciting discounts across e-commerce, lifestyle, electronics, travel, dining, and groceries for its cardholders. Through the Bank’s Grab Deals platform, customers can access additional cashback offers on over 50 top brands and Indian e-commerce platforms.
Axis Bank cardholders can enjoy discounts of up to 25 per cent on leading brands across various categories. These include shopping partners such as Amazon, Flipkart, Max Fashion, and Myntra, as well as electronics from brands like Samsung, Xiaomi, and Reliance Digital. Luxury lifestyle products from COACH, HUGO BOSS, and Michael Kors are also available with these offers. Dining and grocery deals can be availed from partners such as Blinkit, EazyDiner, and Swiggy.
For customers planning travel this season, instant savings are available through partners like Cleartrip, MakeMyTrip, and Yatra. Shoppers on Flipkart can enjoy an additional 5 per cent cashback on all purchases, while customers on Axis Bank’s Grab Deals platform can earn up to Rs. 3,000 cashback.
The campaign will run until 6 October 2024, with the possibility of extension until Dussehra.
In support of the campaign, Axis Bank will launch a multimedia initiative under its “achhai kabhi rukni nahi chahiye” narrative, promoting good deeds throughout the year, not just during festivals. The upcoming phase will focus on Navratri and Diwali, and introduce achh.ai, an AI-based portal to help customers find festive offers and inspire acts of goodness.
Axis Bank, president & head of cards & payments, Sanjeev Moghe said, “We are excited to partner with some of the most esteemed brands this festive season to provide our customers with the best of options and offers. Our aim is to add to the festive fervour and joy with great deals and discounts across shopping, luxury lifestyle, travel, dining and grocery. We hope our customers really enjoy and make the most of the benefits – discounts, cashbacks etc. to have a memorable festive season.”
https://grabdeals.axisbank.com/
https://www.axisbank.com/grab-deals/online-offers?bankingchannel=Credit-Card
https://www.youtube.com/playlist?list=PLfpiltb3lWvsVePgdBWTGWjZMajUjZFE3
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