Brands
Avon partners Bajaj Electricals Pinkathon 2018
MUMBAI: Extending its support to the cause of breast cancer awareness, women’s beauty brand Avon has tied up with Bajaj Electricals Pinkathon 2018 – presented by Colors. The women-only marathon aims to highlight the same issue.
Avon India marketing director Swati Jain said, “Last year, 500,000 women lost their lives to breast cancer and one of the main reasons was the lack of knowledge and awareness about the disease. Most women don’t know its symptoms and risks. Avon India is consistently working towards creating awareness about this disease, which is the first, most important step to fight it. This is why we have joined hands with Pinkathon that shares the same mission.”
Avon India had launched the ‘#PayAttention’ campaign last year to not only raise awareness around the prevalence of breast cancer among Indian women but also equip them with the knowledge to conduct self-examinations.
With the support of their six million independent Avon representatives worldwide, the global beauty brand has contributed more than $800 million to breast cancer causes, educated 180 million women about this disease, and funded breast health screenings for nearly 20 million women.
Brands
Hiili names Sanjay Hemady as country manager India
Media veteran to drive digital decarbonisation push
MUMBAI: Climate tech firm Hiili has announced its entry into India, appointing industry veteran Sanjay Hemady as India country manager to steer its growth in one of the world’s fastest-expanding digital markets.
Hemady, a familiar name across India’s media and consulting circles, will lead Hiili’s India operations from Mumbai. His mandate is clear: help Indian companies measure, manage and reduce the carbon emissions generated by their digital services.
Hiili offers a scientifically validated platform, certified by the UC3M-Santander Big Data Institute, that enables businesses to improve the efficiency of their digital infrastructure while cutting emissions. As organisations race to meet ESG targets, the company positions itself as a practical bridge between climate pledges and measurable action.
“I’m happy to share that I’m starting a new position as country manager, India at Hiili,” Hemady said in a LinkedIn post, adding that the company aims to move beyond broad sustainability promises towards precise, science-based decarbonisation.
Hemady brings more than three decades of experience spanning print, television, radio and digital media. He has previously served as chief executive officer at HIT 95 FM, assistant general manager at CNBC TV18, and held leadership roles at MTV India and The Indian Express, among others. Most recently, he worked as an independent business consultant advising firms across media and technology.
With India’s digital economy expanding at pace, the environmental cost of data, streaming and online services is climbing quietly in the background. Hiili’s bet is that carbon efficiency will soon sit alongside cost efficiency in boardroom conversations.
For Hemady, the move marks a shift from selling airtime and ad inventory to championing climate accountability. If successful, Hiili’s India play could make digital growth not just faster, but cleaner too.
