MAM
Ashwin Sheth Group appoints Bhavik Bhandari as CSMO
Mumbai: In a strategic move aimed at advancing its growth trajectory, Ashwin Sheth Group a leading real estate company proudly introduces Bhavik Bhandari as the newly appointed chief sales and marketing officer (CSMO).
With a proven track record as a mentor and a leader, real estate enthusiast, and advocate for design-driven residential enhancements, Bhandari is set to spearhead the sales and marketing division. His wealth of experience encompasses several esteemed real estate firms, including Raheja Universal, Kanakia Spaces, Radius Developers, Kalpataru Limited, and Puravankara. Over his distinguished career trajectory of over 2 decades, he has demonstrated remarkable proficiency in sales, marketing, customer relationship management, operations, business development, and strategic planning.
Commenting on the appointment, Ashwin Sheth Group chairman and MD Ashwin Sheth said “We are pleased to welcome Bhavik Bhandari to our team. His impressive track record in demanding positions is a great fit for our senior leadership team. His knowledge and extensive experience in sales, marketing, CRM and strategy, will greatly benefit our organization in achieving our growth objectives. Our goal is to expand and strengthen Ashwin Sheth Group’s presence, thereby further strengthening our brand value.”
On joining Ashwin Sheth Group, Ashwin Sheth Group chief sales and marketing officer (CSMO) Bhavik Bhandari said “I am delighted to be a part of the Ashwin Sheth Group, a prestigious and established name in the real estate industry. I am looking forward to assist the organization with thoughtful and creative marketing campaigns, developing better consumer relations and spearhead communications in helping the group reach new heights. With my prior experience in the sector, I am looking forward to being a catalyst to the hyper growth and expansion strategy on the horizon for Ashwin Sheth Group.”
Adding on to the appointment, Ashwin Sheth Group chief human resources officer (CHRO) Prabhakar Azad said “We are pleased to welcome Mr. Bhavik Bhandari to our senior management team. His addition will further strengthen our leadership team to fulfil our aggressive growth & expansion plans. In the recent past, we have hired exceptional professionals at CXO levels to give a boost to our professional work culture”.
Brands
Wellbeing Nutrition ropes in Malavika Mohanan as brand ambassador
Actor fronts Marine Collagen and Skin Fuel Glutathione portfolio.
MUMBAI: Malavika Mohanan just became the face of inner glow because when your skincare starts in the bottle instead of the jar, even beauty gets a glow-up from the inside out. Wellbeing Nutrition has appointed acclaimed actor Malavika Mohanan as brand ambassador for its premium Korean Marine Collagen and Skin Fuel Glutathione range. The move signals a deliberate shift in the Indian ingestible beauty segment from surface-level routines to foundation-level nutrition that supports skin health from within.
The campaign positions collagen as the essential “beauty protein” that maintains elasticity and firmness, with daily supplementation reframed as a consistent ritual rather than a quick cosmetic fix. It aims to simplify the science behind collagen and build awareness around long-term skin nourishment.
Wellbeing Nutrition co-founder Saurabh Kapoor said, “In India, collagen is still largely viewed through a cosmetic lens, associated with glow and quick fixes. In reality, it is the primary structural protein of the skin, and we begin losing nearly 1 per cent of it every year in the late 20s. Yet a significant number of consumers remain unaware of its foundational role in long-term skin health. Our goal is to shift the conversation from fixing visible signs to feeding the foundation.”
Malavika Mohanan added, “For me, skincare has always been about consistency and taking care of myself in ways that go beyond just what I apply on my skin. I love the idea of supporting skin health from within, and that’s what drew me to Wellbeing Nutrition’s Marine Collagen and Skin Fuel Gluta.”
The Korean Marine Collagen uses nano-hydrolyzed peptides for better bioavailability, while Skin Fuel Glutathione complements the inside-out approach. The portfolio targets structure, brightness and resilience over time, backed by clinical research.
The ambassador announcement kicks off a broader collagen-focused roadmap for the brand, with planned innovations across formats and functional blends.
In an era where beauty routines are getting deeper than skin, Wellbeing Nutrition isn’t just selling supplements, it’s selling the quiet power of feeding your glow from the inside, one daily scoop at a time.
