MAM
Amita Maheshwari bids adieu to Kedaara Capital
Mumbai: Kedaara Capital MD & operating director Amita Maheshwari has decided to depart from the firm to embark on a new phase of her life. She plans to dedicate her time to giving back to society and the industry, utilizing her expertise in fostering talent, shaping culture and driving digitization in high-growth enterprise and building a social impact agenda.
Prior to her role at Kedaara, Amita worked as President and Head of HR for Star India and later as the Head of HR for The Walt Disney Company and Star TV, including Disney Hotstar for Asia-Pacific, Middle East and India for 14 yrs. She spearheaded HR operations across 27 markets in Asia, including India, China, Japan, Korea, and the rest of the region.
She played a pivotal role in facilitating the integration and transition of Fox and Disney across the Asia-Pacific, India and the Middle East as well as launching Disney+ and Disney+Hotstar in 11 APAC markets. Furthermore, she played a key role in the successful launch of the OTT platform Hotstar in India under the leadership of Uday Shankar. Over her 30-year career, she has held positions at Asian Paints, GE, Genpact, and MetLife Insurance, lending her expertise to diverse industries.
MAM
WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.
