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American Swan ropes in Unmukt Chand as brand ambassador
MUMBAI: Global online fashion and lifestyle company American Swan has announced its association with cricketer Unmukt Chand as its sports brand ambassador. The ethos of American Swan resonates with young achievers who have defined their own path and have become exceptionally successful in their respective fields.
American Swan offers an array of trendy and chic products that boasts of highest quality and standard. With a design team based out of Europe, the collection combines a fresh mix of American cool and European chic. The product detailing, packaging and fulfillment is at par with the international standards.
American Swan director and CEO Anurag Rajpal said, “We are delighted to announce our association with Unmukt Chand as the sports’ ambassador for our digital& social media campaigns led by our social media community on Facebook: American Swan Fashion Country. Unmukt comes across as a go-getter, who is passionate and confident about his undertakings. He is someone the youth can relate to, someone who inspires them to believe in their dreams for the sake of achieving their goals. I am sure this alliance will emphasize on the positioning of our brand that celebrates the aspirations and ambitions of young achievers.”
American Swan is a brand that has been built with a keen sense of passion: a passion to create a quality product, a passion to build a vibrant and attractive lifestyle brand, a passion to make it a viable business opportunity. It intends to target the young audience especially between the age group of 25 to 34 as it feels there is a need to bring in the right set of products to match their style and sensibilities keeping the price range attractive still.
Chand said, “I am very excited to be associated with American Swan and it’s a great honor to be able to connect with the youth & inspire them to chase their dreams and script their destinies. I think American Swan is poised to become a benchmark lifestyle brand in the digital space and beyond by offering consumers a vast range of fashion forward and unparalleled quality products. With campaigns like these it is just going to raise the bar for other home-grown fashion and lifestyle brands, undoubtedly. ”
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Ad:tech honours 2026: Full list of winners announced
Expanded awards spotlight winners across 22 categories as industry doubles down on intelligent automation
NEW DELHI: Marketing’s tech elite took the spotlight as the ad:tech honours 2026 returned with a sharper focus on AI, data and immersive media, signalling how deeply technology now underpins brand strategy. Held at Yashobhoomi on March 17, the second edition drew industry leaders to celebrate innovation that is reshaping engagement and performance.
Presented with the International Advertising Association India chapter and new partner Huella, the awards expanded from 8 to 22 categories, tracking the rapid convergence of creativity, automation and analytics.
The winners’ list reads like a snapshot of marketing’s future. In affiliate and partner marketing, Lyxel & Flamingo – Boat and Paytm Ads – Giva took silver. Mobavenue Media Private Limited struck gold in AI-driven dynamic creative optimisation, alongside a silver for Laqshya Media Limited.
Creative AI collaboration saw Rediffusion Brand Solutions Private Limited win gold, with Saltinc Consulting Private Limited securing silver. Laqshya Media Limited continued its strong run, taking gold in AI conversation agents and adding multiple wins across categories, including silver in GenAI-led creative and both gold and silver in interactive DOOH campaigns for Tanishq and Tata Coffee.
Predictive AI honours went to Strong Metrics and Tyroo, both silver, while Orient Bell Limited picked up silver in immersive retail tech. In GenAI-led creative, Laqshya Media Limited, Salt – Kotak and Sumimoto each secured silver, reflecting the crowded race in generative creativity.
Publicis bagged silver in influencer management and gold in performance marketing, where it shared the stage with Arm Worldwide and The Trade Desk, both silver. Glad U Came Private Limited stood out with gold in influencer measurement and analytics.
Marketing automation saw CereOne Media Pvt. Ltd. and Globale Media win silver, while ADMOTT Private Limited claimed silver in OTT innovation.
Programmatic media categories highlighted the shift to advanced targeting and connected screens. Mobavenue Media Private Limited clinched gold in connected TV advertising, with Animmoov Digital Media Pvt Ltd – Asus and Lyxel and Flamingo taking silver. Cheggout Services Private Limited won silver in retail media advertising, while Paytm Ads – Versuni secured gold.
On social platforms, Vayner Media India took gold in community and UGC engagement, with Under 25 – Oppo winning silver. Segumento rounded off the list with silver in the innovation category.
Jaswant Singh, country managing director at ad:tech India, underscored the momentum, saying generative AI and data-driven decision-making are now central to marketing impact. Neena Dasgupta, IAA mancom member and chief executive and founder at The Salt Inc Consulting, added that the awards celebrate not just technology, but “the people, the creativity, and the relentless effort behind it.”
Backed by Comexposium Group, ad:tech New Delhi has long tracked digital disruption. Now, with the honours, it is rewarding those who are not just adapting to change but engineering it.
In an industry racing towards automation, the message from 2026 is unmistakable. The future of marketing will be written not just in ideas, but in algorithms.
