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Alpenliebe introduces Mango flavour to its Popfills lollipop range

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Mumbai: As the summer heat begins to rise, Alpenliebe, one of the legacy brands from the house of Perfetti Van Melle, announces the addition of the Mango dlavour to its delectable Alpenliebe Popfills range of lollipops.

In August 2022, Alpenliebe Popfills revolutionized the lollipop experience by offering consumers the ‘best of both worlds’: a lollipop that combines the classic crunch of a candy’s exterior with a center that is smooth and creamy, providing a delightful ‘Lick & Chomp’ sensation. Building upon the success of the original caramel flavour, Alpenliebe Popfills has unveiled its newest Mango flavoured lollipop.

Evoking the essence of summer with every lick, Alpenliebe Popfills Mango flavoured lollipop promises to transport taste buds to a tropical paradise. Packed with the irresistible sweetness of ripe mangoes, this luscious treat provides an indulging escape from the summer heat.

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Commenting on the new launch, Perfetti Van Melle India (PVMI) marketing director Gunjan Khetan said, “Alpenliebe is thrilled to expand its Popfills lollipop range with the introduction of Mango flavour. Every summer, kids eagerly anticipate the arrival of mango season, and with Popfills Mango, they can now relish the delightful essence year-round! We are excited to bring the joy Alpenliebe Popfills Mango to our valued customers across India.”

The new offering of Alpenliebe Popfills Mango flavoured lollipop is now available at your nearby stores at a price point of Rs 5.

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Brands

Flipkart completes reverse flip to India ahead of IPO

Walmart-owned e-commerce giant shifts domicile from Singapore to Bengaluru

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MUMBAI: Flipkart has completed its restructuring to move its parent company from Singapore back to India, marking a key milestone as the Walmart-owned marketplace prepares for a potential initial public offering on Indian stock exchanges, ET reported, citing people aware of the matter.

The move, often referred to as a “reverse flip”, relocates the company’s legal home to India and aligns its corporate structure more closely with its largest market. It also clears an important regulatory step for Flipkart as it explores listing plans.

As part of the restructuring, several Singapore-based entities have been merged into Flipkart Internet Private Limited, which will now serve as the main holding company for the entire group.

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The consolidation brings a number of major businesses directly under the Indian parent company. These include fashion platform Myntra, logistics arm Ekart, travel booking platform Cleartrip, healthcare marketplace Flipkart Health, and fintech venture Super.money.

Under the new structure, global investors including Walmart, Microsoft, SoftBank, and the Canada Pension Plan Investment Board will hold their stakes directly in the Indian entity rather than through an overseas holding company.

The redomiciliation required approval from the Indian government because Chinese technology company Tencent owns around a 5 to 6 per cent stake in Flipkart. Under Press Note 3, investments from countries sharing a land border with India require prior government clearance.

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Flipkart had already secured approval from the National Company Law Tribunal in December. With the latest clearance from the central government, the company has now obtained all the regulatory approvals needed to complete the relocation, ET reported earlier.

Flipkart had originally shifted its holding structure to Singapore in 2011 to tap global capital more easily. However, as India’s capital markets have matured, several start-ups have begun returning their domiciles to the country ahead of public listings. Companies such as Razorpay, Groww, and Meesho have taken similar steps.

The company is now expected to move ahead with its IPO preparations and has begun early discussions with merchant bankers. According to people familiar with the matter, Flipkart could file its draft prospectus later this year, setting the stage for what may become one of the most closely watched listings in India’s e-commerce sector.

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Flipkart has been majority-owned by Walmart since 2018, when the US retail giant acquired a 77 per cent stake in the company for $16 billion in one of the largest e-commerce deals globally.

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