MAM
Airtel CEO Vittal heads IndIAA Awards jury
MUMBAI: The India chapter of the International Advertising Association (IAA) has released a list of initial confirmations of jury members for the third edition of their IndIAA awards which would be presented in Mumbai on 8 September at the St. Regis Hotel, Mumbai.
The high profile jury members who will judge what has been positioned as “the awards for real, hardworking advertising, backed by real budgets” are:
Gopal Vittal, CEO Bharti Airtel – Chairman
Members:
Sunil Duggal, CEO, Dabur India
Suresh Narayanan, CMD, Nestle India
Shikha Sharma, MD & CEO, Axis Bank
Sunil Kataria, Business Head, India and SAARC, Godrej Consumer Products and President, ISA
Nitish Kapoor, SVP Regional Director South Asia & Managing Director, Reckitt Benckiser India
Sanjeev Bikchandani, Founder & Executive Vice Chairman, Info Edge
IndIAA Awards Committee chairman Pradeep Guha said: “Any award is only as good as the jury who judges it, and I am very pleased to announce such a stellar list of names. These are people who have judged advertising every day and are best suited to decide on the merit of real work.”
IAA India Chapter president Neeraj Roy said: “We all recognise the importance of real advertising that is created following a brief, and which has passed through the rigor of client approval, to address a genuine need in the market. This jury will lend their expertise to pick deserving winners, and the teams comprising the CMO/Brand Managers, the agencies behind creating the work and placing them on media, will together go up on stage to collect the Awards.”
IAA Global SVP & president-elect Srinivasan Swamy said, “The jury’s stature and their commitment will reflect very positively on the results that will be declared. I am pleased to hear that Mathrubhumi has come forward as the Title Partner for the second year in succession.”
Mathrubhumi JMD M V Shreyams Kumar said: “Being in the news space, credibility is very important to us. Awarding real advertising therefore appealed to us. The announcement of such a distinguished jury only adds to that credibility factor.”
Brands
Ola Electric announces Champion Mahotsav with Rs 10,000 benefits
Three-day offer across scooters and motorcycles celebrates India’s T20 World Cup win
BENGALURU: Ola Electric has announced #ChampionMahotsav, a three-day nationwide celebration offering benefits worth Rs 10,000 across its vehicle portfolio, following India’s historic third ICC Men’s T20 World Cup victory.
During the limited-period celebration, customers can avail benefits worth Rs 10,000 on any Ola scooter or Roadster motorcycle, extending the festive mood among fans after the national triumph.
An Ola Electric spokesperson said the initiative builds on the strong response received during the company’s earlier Match Mahotsav campaign held during the tournament final.
“Our Match Mahotsav during the T20 World Cup Final received an incredible response from fans across the country. To celebrate India’s historic third T20 World Cup victory, we are extending the celebrations for three more days with #ChampionMahotsav, offering benefits worth Rs 10,000 on any Ola vehicle,” the spokesperson said.
Ola Electric currently offers a broad portfolio of Gen 3 S1 scooters and Roadster X motorcycles.
The premium Gen 3 S1 range includes the Ola S1 Pro+ in 5.2kWh and 4kWh configurations, and the Ola S1 Pro in 4kWh and 3kWh options, priced at Rs 1,85,338, Rs 1,65,338, Rs 1,39,999 and Rs 1,19,999 respectively.
In the mass segment, the company offers the Ola S1 X+ with a 4kWh battery, along with the Ola S1 X in 2kWh, 3kWh and 4kWh configurations, priced at Rs 1,14,999, Rs 77,999, Rs 93,999 and Rs 1,09,999 respectively.
Ola’s motorcycle line-up includes the Ola Roadster X+ in 4.5kWh and 9.1kWh configurations priced at Rs 1,04,999 and Rs 1,84,999. The Ola Roadster X is available in 2.5kWh, 3.5kWh and 4.5kWh options, priced at Rs 74,999, Rs 87,999 and Rs 94,999 respectively.
With #ChampionMahotsav, the company aims to ride the celebratory wave across the country while encouraging more consumers to switch to electric mobility.
