MAM
Adfactors PR expands capital market team with senior appointments
MUMBAI : Adfactors PR has reinforced its Capital Market Communications Group (CMCG) with the appointment of five senior professionals. The move is aimed at enhancing the firm’s capabilities to meet the evolving needs of clients in India’s dynamic capital markets.
The five new appointees by CMCG Adfactors PR are senior vice president Ajaya Sharma, senior vice president Prosenjit Ghosh, group head, capital markets Anisha Jain, and vice president Lalit Jaisingh bring extensive experience from diverse fields, including media, public relations, credit rating, research, investment banking, and consulting Himanshu Sharma. Their collective expertise is expected to add depth and strategic insight to the firm’s market communication initiatives.
Adfactors PR CEO & head Nijay N Nair remarked, “We are strengthening our Capital Market Communications Group as part of our continuous efforts to expand our expertise and reach. This is essential to effectively meeting the diverse and intricate demands of our clients in India’s ever-evolving capital market environment.”
Adfactors PR co-founder & managing director Madan Bahal further stated, “As the country’s leading public relations firm, we see it as our duty to anticipate and adapt to the evolving needs of corporate India. Our long-term vision ensures that we remain relevant in supporting the dynamic Indian capital market and the broader economy.”
Times Network (ET Now and ET Now Swadesh) former senior editor and markets & anchor Ajaya, Crisil former director, key account management & business development Acuité Ratings & Research and former group chief business officer Ghosh, Ernst & Young former director & M&A Himanshu, ET Now former senior news anchor, deputy editor, & head of research Jain, Concept Public Relations former senior vice president & team lead Jaisingh.
With these appointments, Adfactors PR continues to strengthen its leadership in financial communications, reinforcing its commitment to delivering cutting-edge solutions in an ever-evolving market landscape.
MAM
Ameya Velankar steps down as Uber’s head of marketing for India & South Asia
Veteran marketer exits after more than seven years with the ride-hailing giant.
MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.
During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.
Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.
Details of his next professional move have not been disclosed.
In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.
