Brands
Adani Wilmar buys Kohinoor brand
Mumbai: Adani Wilmar Ltd announced the acquisition of several brands including Kohinoor brand – domestic (India region) from McCormick Switzerland GMBH for an undisclosed amount. The acquisition will give Adani Wilmar exclusive rights over the brand Kohinoor basmati rice along with ‘ready to cook’ and ‘ready to eat’ curries and meals portfolio under the Kohinoor brand umbrella in India.
“The addition of Kohinoor’s domestic brand portfolio strengthens Adani Wilmar’s leadership position in the food FMCG category by augmenting a strong product basket with premium brands along with potential to scale value added products,” said the statement. “It also leverages the reach of Kohinoor brand to drive synergies for Adani Wilmar across geographies and complements the reach of its flagship brand ‘Fortune’ in the food FMCG domain.”
“The acquisition will fuel the next level of growth to Adani Wilmar and widen the portfolio to cater to premium customer segments across rice and other value-added food businesses,” it added.
The Kohinoor brand portfolio comprises ‘Kohinoor’ for premium Basmati rice, ‘Charminar’ for affordable rice and ‘Trophy’ for HORECA (Hotel/Restaurant/Catering) segment.
“Adani Wilmar is pleased to welcome the Kohinoor brand to the Fortune family,” said Adani Wilmar managing director and chief executive officer Angshu Mallick. “Kohinoor is a trusted brand which represents the authentic flavours of India and is loved by consumers. This acquisition is in sync with our business strategy to expand our portfolio in the higher margin branded staples and food products segment. We believe the packaged food category is under-penetrated with significant headroom for growth. The Kohinoor Brand has a strong brand recall and will help accelerate our leadership position in the Food FMCG category.”
Brands
Emami names Dhruv Aggarwal as chief growth officer
Former Bain partner steps in as FMCG firm sharpens growth playbook
MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.
Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.
During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.
His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.
Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.
The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.
