MAM
Ad Tech ’17 expects 6500 attendees from 31 nations
MUMBAI: Bringing the marketing, technology and media communities together Ad Tech 2017 — one of India’s leading marketing and media technology event — is all set for the two-day event to be held on 9 and 10 March at the Leela Ambience, Gurgaon.
Xapads Media is the Gold Sponsor in Ad tech 2017. The digital carnival brings to you new impulses, latest tech innovations and industry trends to propel you to stay ahead of the competition.
With the theme of the conference “Accelerating The Evolution”, the event includes discussion on IoT, Artificial Intelligence, exploring new strategies, analyzing new initiatives and also techniques being adopted to increase efficiencies on subjects like Programmatic, mobile, Data Analytics, CRM and more.
The event is expected to be attended by over 6500 leading brands, media agencies, technology firms, and investors from India and from over 31 countries. The event will bring the smartest techno innovations and people from marketing, technology and media communities come together to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace.
Xapads Media CEO Nitin Gupta said, “Nowadays, technology is playing a vital role in every marketing campaign. Xapads Media helps in empowering their clients with expressive bid potentials in the market, offer full channel attribution, brand safety and provides real-time reporting that demonstrates consumer’s journey from impression to conversion. The platform offers to understand the consumers in a better way with all possible dimensions.”
As part of the sponsorship, Xapads Media will be organising ‘The big networking bash’ and ‘Pub Crawl’ – a platform which will help the participants, meet & network with their peers & industry professionals.
Brands
Origen Realty names Preeti Rai as president- sales & strategy
Veteran hire signals push into Gurugram market with growth ambitions
GURUGRAM: Origen Realty has appointed Preeti Rai as president for sales and strategy, as the company gears up to enter the competitive Gurugram property market.
The move brings in a seasoned industry hand with over two decades of experience across residential and commercial real estate. In her new role, she will lead the company’s sales operations and go-to-market strategy, with a focus on building a strong foothold in Gurugram and driving early momentum.
Origen Realty management said the appointment marks a key milestone in its expansion plans. Origen Realty management said the hire will help sharpen execution and strengthen the company’s sales-led growth strategy as it steps into a new market.
Preeti Rai said, “I look forward to being part of Origen Realty at a pivotal stage in its journey and contributing to building a strong presence in the Gurugram market.”
Before joining Origen Realty, she served as senior vice president for sales and marketing at Elan Group. Her career also includes stints at major developers such as DLF Universal Ltd, Today Homes and Infrastructure, Paras Buildtech Pvt Ltd and Ambience Infrastructure Ltd, where she built expertise across channel sales, leasing, and end-to-end deal execution.
Known for her focus on strategy and team leadership, Rai is expected to play a central role in shaping Origen Realty’s market positioning and sales ecosystem in the region.
As Gurugram’s real estate market continues to attract fresh investments and new entrants, Origen Realty’s latest leadership hire signals its intent to compete with a clear, sales-driven playbook.
