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ZEE5 LAUNCHES ITS THIRD TELUGU ORIGINAL – B.TECH
MUMBAI: After the success of recent Telugu Originals such as Nanna Koochi, Chitra Vichitram,ZEE5 now announces its next dose of Telugu entertainment –B.Tech.Featuring actors Abhay, Kaushik, Merajand Madhulatha,the show is directed by Upendra Verma and written by TharunBhascker of “Pellichupulu’ fame, the show produced by YuppTV Studiospremieres on ZEE5 on15th November 2018.
B.Techis the story of 3 empty benches at an engineering college, it delves into the journey of three engineering students whose dreams are very different from what they are pursuing.The drama series introduces you to Vikram and his interest in film making, Akhtar’s bike racing passion and Hari whowishes to become an entrepreneur.
Manish Aggarwal, Business Head, ZEE5 India said, “The response for our recent Telugu Originals – Nanna Koochi and Chitra Vichitram has been gratifying. We aim to get a step closer to our regional audiences with consistent Original show launches in our key markets. With the addition of B.Tech to our content library, we are further strengthening our regional growth plans for ZEE5. We have a strong content-lineline up for the coming months which will be a delight for our viewers. We are also the first OTT player in the market to introduce language specific packs which includes Before TV content of popular ZEE Tamil and ZEE Telugu shows, World Digital Premieres and Originals.The packs are each priced competitively at Rs. 49/- for one month and Rs. 499/- for a year.”
UdayReddy, Founder &CEO, YuppTV Studios [YuppTV] quoted, “During our hunt for talent, we approached TharunBhascker to create content for the digital space. Post wrapping the shoot of Pellichoopulu he came on board to start B.Tech with us. Upendra, Director of B.Tech and the team have done a fabulous job with the series. B-Tech is an attempt by YuppTV Studios to change the way regional entertainment is looked at. This series comes as a clutter breaker in the web space with honest storytelling and high production values. We are very happy to associate with ZEE5 and look forward to create some exciting content together.”
TharunBhasckar, Writer, B.Techcommented,“B.Tech is the first script that I had written with utmost honesty and which came straight from my heart. The stories were inspired by real people around me. I am so glad that the script is finally coming to life as a ZEE5 Telugu Original and is produced by Yupp Studios. With ZEE5 being one of the fastest growing platforms in the OTT space, it will definitely give B.Tech the momentum it deserves.”
He further added, “Itis directed by my childhood friend Upendra Varma who was always rooting for this script from the time I wrote the first draft. I was extremely nervous about how it would turn out but the moment I saw the rushes I realised that he has taken total control of the project. There couldn’t have been a better team to work on this. One exciting aspect about B.Tech is the music,done by renowned musician Raghu Dixit. Vivek – Camera, Pratik – Direction Dept and Tanvi- Production are the main pillars of B.Tech.”
Upendra Verma, Director, B.Techcommented, “We are glad to associate with ZEE5 which has grabbed the attention of Telugu viewers in a very short span of timeand happy that Yupp Studios supported us throughout. This project was special and important to all of us. Tackling a project with over 80 locations, racing sequences, 80 secondary characters was no small challenge, but we managed to pull it off within the resources available without compromising on the story.Vinoothna Geetha’s short films have earlier inspired people to follow their dreams. We hope this project does the same. It’s definitely a story that has inspired us to never give up on our dreams and we want everyone to know through these three biographical stories that they should continue chasing their dreams.”
With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation and worldwide. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.
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OneOTT partners with UP govt for Project GANGA broadband rollout
Initiative to connect 2M plus households, empower 8,000–10,000 entrepreneurs in 2–3 years.
MUMBAI: Uttar Pradesh just got a digital Ganga flow because when broadband meets ambition, even villages start streaming faster than city traffic. OneOTT Intertainment Ltd. (OIL), the broadband arm of Hinduja Global Solutions (HGS) under the Hinduja Group, has signed a Memorandum of Understanding with the State Transformation Commission (STC), Government of Uttar Pradesh, for Project GANGA (Government Assisted Network for Growth & Advancement).
The MoU, signed on 7 March 2026 in the presence of Uttar Pradesh Finance & Parliamentary Affairs Minister Suresh Kumar Khanna, aims to empower 8,000–10,000 local entrepreneurs at the Nyaya Panchayat level as independent Digital Service Providers (DSPs). A significant number of these DSPs are expected to be women. The initiative will deliver high-speed broadband to over 2 million households in the next 2–3 years and create direct and indirect employment for more than 100,000 individuals.
Project GANGA will support government priorities in digital education, healthcare and public services while enabling MSMEs and enterprises with reliable connectivity. DSPs will receive structured training, financing assistance, network build-out support and technology enablement.
STC CEO Manoj Kumar Singh said, “Project GANGA is a significant step toward expanding inclusive digital infrastructure in Uttar Pradesh. By empowering local entrepreneurs, the program will strengthen service delivery and ensure affordable digital access for underserved communities.”
OIL, MD & CEO and HGS whole-time director Vynsley Fernandes added, “This initiative reflects our long-term commitment to enabling digital access and economic opportunity at scale. Project GANGA is structured as a multi-year program focused on entrepreneur onboarding, network deployment and workforce development.”
OIL brings execution strength backed by HGS and NXTDIGITAL’s national footprint, which already connects over 5 million homes across more than 4,500 pin codes in 1,500 cities and towns through 15,000 plus franchise partners and over 2 lakh kilometres of fibre infrastructure. The ecosystem will support broadband, IPTV, OTT, CCTV, satellite internet and cybersecurity solutions for households, businesses and public institutions.
In a state racing toward digital inclusion, Project GANGA isn’t just laying cables, it’s laying the foundation for millions to connect, learn, heal and earn, one Nyaya Panchayat at a time.
