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ZEE5 ASSOCIATES WITH CLOUDWALKER

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MUMBAI: ZEE5, India’s fastest growing digital entertainment platform, announced its partnership with CloudWalker, a leading online Smart TV brand from India. CloudWalker emphasizes on creating digital content solutions with the power of internet on large format screens. Equipped with a self-developed, Made-In-India content discovery and curation engine, CloudWalker Smart TVs will enable users to discover great content and have an amazing digital entertainment experience from the ZEE5 app in a seamless and hassle-free manner, on the big screen.

According to the association, ZEE5 app will be live on CloudWalker’s flagship Smart TV range, “Cloud TV’ available on leading online platforms.  ZEE5 will be featuring on the homepage of all CloudWalker Smart TVs.

Manish Aggarwal, Business Head ZEE5 India said, “Escalating technology in smart TVs enables us to empower and interact with our consumers. CloudWalker brings limitless digital content streaming in living rooms. This association will help more users to log onto ZEE5 and enjoy the eclectic choice of content. Additionally, this also takes a step forward to our aim of being present on all Smart TVs and connected devices by the end of this year.”

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Jagdish Rajpurohit, President, CloudWalker said, “At CloudWalker, we believe that great digital content merits to be discovered and so we connect the viewers with India’s largest selection of digital content for streaming on TVs. Our goal is to digitalize entertainment across all the living rooms and enable our customers to have a fantastic user-experience. We are hoping that partnership with ZEE5 amplifies our influence.”

In the past few months, ZEE5 has forged several alliances with a view to bring its subscribers the best across the spectrum of digital experiences. With the recent association with VEWD, Xiaomi MiTV, Samsung and now with LG Smart TV, the platform is taking a step forward to strengthen its subscriber reach.

With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5truly presents a blend of unrivalled content offering for its viewers across the nation. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.

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iWorld

Parineeti Chopra hosts new parenting series Mom Talks on Zee5 and Bullet

Celebrity parents share honest stories in 9-episode show launching 4 April 2026.

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MUMBAI: Parineeti Chopra is stepping into a brand-new role not on the big screen, but as the warm, relatable host helping parents navigate the beautiful chaos of raising children. Bullet microdrama and Zee5 have announced the launch of Mom Talks, a fresh content-led IP hosted by the popular actress. The 9-episode series brings together celebrity parents including Imran Khan, Neha Dhupia, Vikrant Massey & Sheetal, and Gauahar Khan & Zaid Darbar to share candid, real-life perspectives on everyday parenting.

Positioned as a high-engagement format, Mom Talks taps into the growing demand for authentic and credible parenting content. It also offers seamless, contextual integration opportunities for brands. The series is backed by a strong lineup of partners including Johnson’s Baby, GSK, Aveeno Baby, Mini Klub, Titan Eye+ and Cordelia Cruises.

Bullet microdrama app, co-founder & chief business officer Azim Lalani said the show exemplifies how content is evolving towards more rooted, sustained engagement. “It’s about bringing content that people come back to, while creating a natural space for brands to be part of the narrative,” he noted.

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Mom Talks creator Bullet head of AVOD & partnerships Munaf Merchant explained the core idea, “We wanted to build a safe, honest, one-stop destination for parents seeking real answers to everyday questions.”

The first episodes will stream for free on ee5 AVOD starting 4 April 2026, with new episodes dropping every Friday and Saturday. The series will also be available on the Bullet microdrama app.

Speaking about their association, Peeyush Unikkat from Johnson’s Baby highlighted the brand’s focus on supporting modern parenting journeys, while Aakash Mehta from GSK emphasised the show’s role in making important health conversations more relatable for new parents.

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In a digital space often filled with filtered perfection, Mom Talks promises something refreshingly real honest conversations, celebrity insights, and practical wisdom, all wrapped in Parineeti Chopra’s engaging presence. For Indian parents, this could be the parenting series they’ve been waiting to binge.

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