Gaming
Now Challenge your friends and Play “Kaun Banega Crorepati” LIVE!
MUMBAI: Multi Screen Media (MSM) Pvt. Ltd. today launched the digital destinations for this season’s KBC – the new look for the KBC website – www.KBCSony.com, the Official KBC App and the KBC Play Along Application. Both, the official App and the Play Along app are available on iTunes (iOS), Android and Windows.
The KBC Official App
The KBC Official App has 3 key features – the KBC Official Game, the Globe Quiz and Registrations for Ghar Baithe Jeeto Jackpot (GBJJ).
The KBC Official Game gives users an opportunity to play his favourite game any time, from any location across devices. The easy to navigate user interface is similar to the experience of playing KBC on the ‘Hot Seat’. Users have access to the same lifelines as on TV. Cross-devices common social leaderboard will keep users engaged and keep it competitive. The KBC Official game will also be available on Facebook for users to play.
Users can also win by participating in Ghar Baithe Jeeto Jackpot via the KBC App. Previously, the only way to play was to either send SMS or call in. Now, one can play multiple times via the official App.
To download the app, SMS KBCAPP to 52525, or download the app from the iTunes, Google Play and Windows App Stores.
The ‘KBC Play Along’ mobile application
For the 1st time in India, every single TV viewer can play along with the KBC show on-air during its prime-time telecast. This unique and interactive application allows users to participate either via the App or the via the website, and respond to Mr. Bachchan’s questions on-air. Users can also challenge and compete with their friends on social media.
To download the KBC Play Along app, SMS PLAY to 52525. Or download the app from the iTunes, Google Play and Windows App Stores Speaking on the launch, Nitesh Kripalani, Executive Vice-President – New Media, Business Development and Digital/Syndication at Sony Entertainment Network commented “This year, we have embraced the mobile Internet user and enabled them to participate, engage and be rewarded… users can play-along with the hot-seat participant on-air and be rewarded. We have enabled a true second-screen engagement for the viewer. The idea is to bring the KBC experience up close and personal, across multiple mediums, be it mobile, tablet or online”.
The “Upload Your Family Photograph” feature allows users to become a part of the KBC family. They can upload their family photographs accompanied by a brief anecdote; some of the best photographs and stories will be shared by Mr. Amitabh Bachchan during the show.
Gaming
MTG gaming chief Benninghoff joins NODWIN board as esports firm primes for IPO
The Gurugram-based esports firm is pursuing a public listing, has returned to profitability and is growing revenues by 42 per cent
GURUGRAM: NODWIN Gaming is moving fast. The Gurugram-based gaming and esports company has launched a pre-IPO fundraising round, appointed UBS as lead adviser for both the round and a subsequent public listing, and landed a heavyweight board director, all in one go.
The new board member is Arnd Benninghoff, executive vice president of gaming at Stockholm-listed Modern Times Group (MTG), who has overseen the group’s strategic investments and portfolio growth since 2014. He is no stranger to building things: Benninghoff has founded and built fifteen companies, served as chief digital officer at ProSiebenSat.1 Media AG, managing director of SevenVentures, and chief executive of Holtzbrinck eLAB. He began his career as a journalist at Deutsche Presse Agentur and various TV networks, holds a Diplom-Kaufmann in business and administration from the University of Münster, and previously sat on the board of Edgeware AB.
The numbers back the ambition
NODWIN is not pitching a story without substance. The company has returned to EBITDA profitability and posted a 42 per cent year-on-year revenue surge, reaching $58.5m in the first nine months of FY2026. The pre-IPO round will combine a primary issuance to fund global expansion through organic growth and acquisitions, alongside a secondary sale to give existing shareholders some liquidity.
Akshat Rathee, co-founder and managing director of NODWIN Gaming, said Benninghoff understands “the entire lifecycle of the gaming and media ecosystem, from the boots-on-the-ground reality of building startups to the strategic complexity of managing multi-billion dollar global portfolios.”
Benninghoff, for his part, said the company “sits at the intersection of sports, entertainment, and technology, making it one of the most exciting players in the global gaming landscape today.”
A portfolio built for the global south
Founded in 2014 by Rathee and Gautam Virk, NODWIN has quietly assembled one of the more compelling esports portfolios outside the Western hemisphere. Its properties include DreamHack India and Comic Con India, and it recently acquired StarLadder, the Ukraine-based tournament organiser behind premier events in CS:GO and Dota 2. The company also serves as a long-term strategic marketing partner for the Evolution Championship Series (EVO), the world’s most prominent fighting game tournament, helping push it into new geographies.
Its geographic focus spans South Asia, Central Asia, Southeast Asia, the Middle East and Africa. Backers include Nazara Technologies, KRAFTON, Sony Group Corporation, JetSynthesys, and the founders’ investment vehicle Good Game Investments.
What comes next
With UBS running the books, a board freshly reinforced with European media and gaming expertise, and revenue heading in the right direction, NODWIN is laying the groundwork deliberately. The esports industry has burned investors before with big promises and thin margins. NODWIN’s return to profitability, combined with a real portfolio of owned intellectual properties across gaming, music and youth culture, gives it a more credible runway than most. The IPO clock is now ticking.
