eNews
NIIT launches online digital marketing course
MUMBAI: NIIT, a global leader in skills and talent development, today announced the launch of their first interactive live, online course in digital marketing. The program is offered in association with Digital Marketing Institute (Ireland) and will be available online for the first time. It is the 37 batch of the Professional Diploma in Digital Marketing (PDDM) – a program uniquely designed for current and aspiring marketing professionals, to help them transform into digital marketers of the future. NIIT has already trained more than 1700 students in digital marketing.
The batch will start on 26 June 2016 onwards and the last date of registration is till 25 June 2016.
For more information visit: http://digitalmarketing.niitcloudcampus.com
Today businesses and consumers are shifting their focus to the digital medium and companies are increasingly engaging their consumers through digital platforms. There are 462 Million total Internet users in India and India’s digital advertising spending is estimated to reach $4 billion by 2020. India’s digital advertising market has grown at a rate of 33% annually between 2010 and 2015. This indicates a larger shift in focus from traditional to digital marketing mediums. These market trends have created tremendous opportunities for professionals who are equipped with the necessary digital skills.
Speaking on the occasion NIIT Ltd chief strategy officer Udai Singh said, “Aligned to NIIT’s strategic focus of developing digital skills ready workforce, the PDDM program is uniquely positioned to meet the changing requirements of the industry. Looking at providing convenience to customers, who don’t want to waste time traveling to the centres, we have launched the first of the series of live online interactive course. The first live online PDDM program will be delivered through a unique pedagogy which is a mix of live expert lectures, case discussions, quizzes and projects for holistic learning. With DMI’s expertise in certification and training we aim to create a globally competitive workforce for the digital marketing industry.”
The Professional Diploma in Digital Marketing is designed for Marketing, Product, Advertising and Sales Professionals who want to build a career in Digital Marketing. It covers all the major areas of Digital Marketing including Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Analytics, Email Marketing and Mobile Marketing. The program content is created by DMI and reviewed by DMI’s Syllabus Advisory Council, comprising of the leading digital brands like Google, Facebook, Twitter, LinkedIn etc.
Digital Marketing Institute (DMI) is a global leader in training professionals in digital marketing. To date, over 15,000 people in 80 countries have graduated with a DMI qualification, making it the most widely taught digital certification standard in the world.
The Professional Diploma in Digital Marketing Program is led by industry specialists for in-depth understanding of the program. The Program Director is Dr Neeraj Sharma, who holds a PhD in Management from IIT Delhi and a Masters in Human Resource Management from IIT Kharagpur. He has facilitated the education of over 25000 working professionals. The Batch Faculty, Professor Ratan KK, an IIM Ahmedabad alumnus, is also a visiting faculty teaching eMarketing at IIM Ahmedabad, IIM Udaipur and other top business schools. He is an entrepreneur and digital marketing practitioner with over 3800 hours of Digital Marketing training experience. The program will be taught through a unique pedagogy which includes expert live online classes along with case studies in each module complemented by Guest Sessions from Industry Experts for in-depth understanding. The live online platform has been created in such a manner that the students will have a better experience than that at the classroom. The candidates can access the expert learning sessions from the convenience of their home, direct on their device with a good broadband connection.
The candidates can ask questions to the expert and get their doubts cleared. They will have access to various learning resources and can also have discussions with peers and answer the assessments online thus giving them the same experience as that of a classroom training but now direct to their device, at their convenience at home.
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
