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Eenadu Group launching Urdu channel next month, planning 14-channel bouquet in 2 years

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The Hydrabad-based Eenadu Group, one of the largest media networks in southern India promoted by Ramoji Rao, will be launching ETV Urdu channel next month. The launch date is still being finalised, industry sources say.

Rao is also laying out plans for a major expansion in the Eenadu Television Network, to be executed over the next two years, which will bring the number of channels under the ETV banner to 14.

ETV has been building its programming content for the Urdu channel for more than one-and-a-half years. The target audience will not only the Urdu speaking audiences in India but also the Gulf countries (Pakistan as well?). The Urdu spoken on the channel will not be pure Urdu (which not many people understand) but that spoken by common people so as to give it a broader viewership.

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Eenadu Television Network, which has successfully been running ETV Telugu for the last six years, launched ETV Bangla in May 2000, followed by ETV Marathi in June and ETV Kannada in December. All the channels are reportedly doing well in their respective territories except for ETV Marathi which is facing some problems as far as reach is concerned.

Industry resources say Eenadu has big plans for its regional bouquet. Next on the cards are channels in Gujarati and Oriya scheduled for launch later this year. Next year will see the launch of channels in seven regional languages. The aim of the network is to build a brand and cater to niche audiences in all major regional languages.

Other plans on the group’s agenda is to promote the Ramoji Rao Filmcity in Hyderabad in India as well as abroad. The group also has plans to capitalise on its strong brand presence in the print medium by launching a Kannada language daily newspaper in the near future.

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GECs

Sahara One reports financial results, notes director exit and business realignment

Muted revenues, steady expenses and strategic adjustments shape company’s current phase

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MUMBAI: In a tale where the sands seem to be slipping faster than they can be gathered, Sahara One Media and Entertainment Limited has reported another quarter of wafer-thin income and widening losses, even as a boardroom exit adds to the unease.

The company informed the Bombay Stock Exchange that its board, in a meeting held on April 4, approved its unaudited financial results for the quarter ended September 30, 2025. The numbers paint a stark picture. Total income for the quarter stood at just Rs 0.13 lakh, unchanged sequentially and sharply down from Rs 0.26 lakh a year earlier.

Losses, meanwhile, deepened. The company posted a net loss of Rs 24.16 lakh for the quarter, compared to Rs 18.81 lakh in the June quarter and Rs 39.69 lakh in the same period last year. For the six months ended September 2025, the cumulative loss stood at Rs 39.69 lakh, while the full-year loss for FY25 was reported at Rs 60.72 lakh.

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Expenses continued to outweigh income by a wide margin. Total expenses for the quarter came in at Rs 24.30 lakh, led by employee benefit costs of Rs 6.51 lakh and other expenses of Rs 17.78 lakh. Earnings per share remained in the red at Rs (0.11) for the quarter.

The balance sheet reflects a company with significant assets on paper but limited operational momentum. Total assets stood at Rs 23,065.57 lakh as of September 30, 2025, broadly unchanged from March 2025. Equity share capital remained steady at Rs 2,152.50 lakh, while total equity was reported at Rs 18,004.85 lakh.

Cash and cash equivalents saw a modest uptick to Rs 6.75 lakh from Rs 4.68 lakh earlier, supported by a positive operating cash flow of Rs 180.01 lakh for the period.

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Yet, beneath these numbers lies a more complex narrative. The company’s auditors flagged their inability to obtain sufficient evidence to form a conclusion on the financial statements, citing lack of access to records. They also raised concerns over the company’s ability to continue as a going concern, pointing to insufficient funds, delayed recoveries, and stalled content investments.

Adding to the governance overhang, the company disclosed that Rana Zia has resigned as whole-time director, effective October 16, 2025, citing other professional commitments. The resignation, noted and accepted by the board, also brings an end to her role across company committees.

Regulatory pressures continue to loom large. The Securities and Exchange Board of India has already initiated penal actions for non-compliance with listing norms, with trading in the company’s shares remaining suspended. There is also a risk of promoter demat accounts being frozen.

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Legacy legal issues remain unresolved. A substantial deposit of Rs 694,027.88 thousand linked to the long-running OFCD dispute involving Sahara group entities is still under the purview of the Supreme Court of India. Restrictions on asset disposal continue to weigh on the company’s financial flexibility.

Operationally, challenges persist across multiple fronts. Advances worth Rs 1,92,916 thousand given for film content remain stuck, with delays in project completion and uncertain recoverability. The company’s YouTube channel, despite being operational, has generated no revenue for over three years due to compliance lapses. In a further twist, management has indicated that revenues may have been fraudulently diverted through unauthorised changes to its AdSense account, with a police complaint in the works.

There are also missed revenue opportunities. Television content rights continue to be used by a related party despite the expiry of the licence agreement, with fresh negotiations still underway.

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For now, Sahara One Media and Entertainment Limited appears caught between legacy disputes and present-day operational hurdles. As losses linger and governance questions mount, the road to recovery looks less like a sprint and more like a slow trudge through shifting sands.

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