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MUMBAI: Broadcast Audience Research Council of India (BARC) on Monday resumed publishing its weekly viewership data on the website, ending its stand-off with Telecom Regulatory Authority...
MUMBAI: English movies genre grew in week 13 of Chrome Data Analytics and Media with 8.46 per cent. In this genre, Movies Now channel gained the...
MUMBAI: For almost three decades, TV has remained the preferred choice for political parties to advertise during the poll seasons, given its mass outreach. However, despite...
MUMBAI: Sports genre grew in week 12 of Chrome Data Analytics and Media with 3.30 per cent. In the sports genre, DD Sports gained the highest...
MUMBAI: In a significant move, the Broadcast Audience Research Council (BARC) India recently announced the integration of TV and out-of-home (OOH) TV viewership in its media workstation...
