MUMBAI: India’s sole TV viewership measurement company and the world’s largest audience measurement service, BARC India, today announced the launch of its new product “PrimaVU” which...
MUMBAI: Questions and controversies around TDSAT’s ruling on landing pages and BARC India’s subsequent flip-flop over implementation of its data validation and outlier policy refuse to die...
BENGALURU: Pubcaster Doordarshan’s English news channel DD India was ranked second in Broadcast Audience Research Council of India’s (BARC) weekly list of top five English news...
MUMBAI: Broadcast Audience Research Council (BARC) of India data for week 25 shows that in the Bangla space, Colors Bangla emerged as the new player by...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 15 June 2019 and 21...