BENGALURU: Week 13 of 2020 was a peak week in terms of television viewership which had climbed to an all-time high. Viewership fell in week 14...
MUMBAI: Megacities like Mumbai, Chennai and Bangalore have grown during week 5 of COVID-19 driven by both reach and ATS, as per latest data from BARC...
MUMBAI: Mythological shows became the main source of entertainment among Hindi GECs in COVID week 5, according to BARC- Nielsen data, with 43 per cent of...
MUMBAI: Zee Entertainment Enterprises Ltd (ZEEL) chief consumer officer Prathyusha Agarwal thanks the real heroes – health workers, doctors, policemen, etc. – who are at the...
BENGALURU: The first three weeks of Indian COVID-19 lockdown have expanded television viewership in India to an extent that was probably never imagined earlier. As many...