NEW DELHI: Dream 11 IPL has started with a bang as the much awaited tournament clocked over 269 million viewers in its opening week, as per...
BENGALURU: As the progress in the Sushant Singh Rajput case seemingly tapered off, the news genre lost some of its sheen in terms of weekly impressions...
MUMBAI: After seeing a noticeable spike in week 37, the television genres have witnessed slight growth in week 38. English GEC genre has become the top...
MUMBAI: Eight years ago India’s viewership monitoring agency Broadcast Audience Research Council (BARC) was born. Its conception was the result of an unhappy industry and several...
MUMBAI: Media planners and buyers and marketers have repeatedly expressed their desire to have a way of tracking how much video is being watched, on TV,...