MUMBAI/NEW DELHI: Who all would bid for the telecast rights of BCCI-organised home series? Or, who won’t ? Who are the serious players? How are the...
MUMBAI: The England and Wales Cricket Board (ECB) has appointed sports marketing agency Octagon CSI as consultants to advise the ECB on the upcoming domestic media...
MUMBAI: The Walt Disney company is looking to enhance its presence in China through its association with the National Basketball Association (NBA) by sponsoring the first-ever...
MUMBAI: Innovation is the name of the game as far as presenting sports is concerned. The same holds true for cricket. Sri Lanka Cricket (SLC) together...
NEW DELHI: Others have done it too in the past and some of them have tasted success too. Ask the likes of Cartoon Network and they’ll...