MUMBAI: Sports viewership has undergone a transformation, with the burgeoning interest in sports other than cricket. While the gentleman’s game still commands most eyeballs (69 per...
BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) Hindi GEC channels – the free to air (FTA) Zee Anmol and flagship Zee TV were the most watched Hindi...
MUMBAI: As the general elections are inching closer, media veterans are set to launch several news ventures. Harvest TV is expected to be the first off...
MUMBAI: Star Sports – India’s leading sports broadcaster has unveiled a new campaign for India’s tour of New Zealand. The five-match ODI and three T20 international...
MUMBAI: The National Basketball Association, unveiled its campaign in India to create awareness amongst existing as well as new fans. Under its global television campaign, ‘This...