The channel is riding high on nostalgia, strategy, and good old ghar-ki-feel content.
Nostalgia meets strategy as 90s/2000s hits CID, and Kyunki to lure audiences back to TV
MUMBAI: In a fast-evolving television landscape, Sony Pictures Networks India (SPNI) has steadily strengthened its general entertainment channel (GEC) portfolio with SET and Sab, achieving measurable...
Aims to convert storytelling into serious sales.
Management said it respects the decision and remains focused on enhancing shareholder value